Responsibilities:
- Product forecast and analysis (sell-in and sell-out) with actionable recommendations for wholesale customers and B2B projects
- Account management on B2B projects / non-regular sales channels to achieve profitable and sustainable market growth
- Category strategy planning aligning with brand strategy and commercial ambition
- Guardian of wholesale data and to work closely with the relevant stakeholders to enable data visibility, integrity and effective business application
Product Analytics
- Tailor assortment recommendations to wholesale / B2B partners based on planned Customer Open-To-Buy (OTB) framework according to customer segmentation, brand priorities, and category growth plans
- Present product analysis and insights to customers in business reviews and provide recommendations in terms of sell-in and sell-out strategies
- Provide sales line recommendations to key account managers based on sales data and consumer trends
- Analyze and monitor consumer and seasonal demand, category trends and competitor assortment on the account’s platform and identify gaps in current assortment
- Work with the brand team on product strategy to ensure channel buys are optimized considering the category growth ambitions
- Establish and maintain customer sell-through and inventory reporting, conducting quantitative product and sales analysis
- Support the development of Key Account Plans and ensure quarterly reviews are properly conducted with the utilization of data and insights generated from customer sell-through reports
- Work with Wholesale lead, brand, and finance functions to maximize sales and profitability within the channel across all business segments
B2B/Special Projects
- Apply effective sales strategies, policies, and best practices to drive B2B project net sales ambitions
- Prepare business plan and execute commercial plan to attain the success of B2B/Special Projects
- Ensure project follow-ups of B2B/Special projects from planning, pitching, production to delivery for full customer satisfaction
- Develop a sell-in & sell-out plan strategy for certain B2B customers
- Build strong relationships with key persons of assigned B2B accounts and projects as a prerequisite for adidas to become the 'preferred brand'.
- Conduct meeting/business reviews with B2B/Special project customers and relevant internal stakeholders to drive business growth
Professional background/ Experience:
Functional: Minimum 5 years of buying and merchandising experience
Experience in sales roles is an advantage
Leadership: Demonstrating experience
Exposure: Sports, marketing, account marketing, consumer goods, fashion, retail
Preferably in FMCG, technology, Consumer Goods, and Digital background would be beneficial
University degree from a reputable institution
Outlook: Basic
Word: Advanced
Excel: Advanced / Expert
PowerPoint: Advanced
PBI: intermediate
Language skills:
English: Advanced
Local Language: Fluent