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Marketing Manager jobs

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3,831 Marketing Manager jobs found
Limitless High-tech career opportunities - Expoint
Description:
Drive sales enablement activities; act as the key contact with the sales organization driving communications of product direction, positioning, key messages, and sales collateral. Drive product launch and develop go-to-market...
Full job details
Product Marketing is the process of bringing a product to market and making sure it is successful. Product Marketers are responsible for positioning the product, identifying the target market, and developing the go-to-market strategy. They work closely with the product management, sales and marketing teams to ensure that the product is communicated effectively to the target market. Product Marketers are responsible for creating and executing the product launch plan, including the development of marketing materials such as product brochures, videos, and website content. They also conduct market research and competitor analysis to understand the market and the competition. They also work with the sales team to develop the sales strategy and provide them with the necessary tools to be successful in the market. In short, Product Marketers play a critical role in bringing a product to market. They are responsible for positioning the product, identifying the target market, and developing the go-to-market strategy. They are responsible for creating and executing the product launch plan and providing the sales team with the necessary tools to be successful in the market. They work closely with the product management, sales and marketing teams to ensure that the product is communicated effectively to the target market.