A/b Testing Personalization Strategist Adobe Target jobs at Ibm in Romania, Bucharest
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Romania
Bucharest
14 jobs found
15.09.2024
IBM
IBM A/B Testing Personalization Strategist Adobe Target Romania, Bucharest
Develop, implement, analyze, and optimize A/B tests and personalization programs using Adobe Target. Collaborate with internal teams to understand business priorities and translate them into actionable testing hypotheses and impactful...
Develop, implement, analyze, and optimize A/B tests and personalization programs using Adobe Target. Collaborate with internal teams to understand business priorities and translate them into actionable testing hypotheses and impactful...
Master’s degree in a related field, preferred. Experience with event and/or marketing platforms including Rainfocus, CVENT, Airtable, Marketo, etc. preferred....
Previous M&C role in IBM or complex multinational organization Data-driven, creative, collaborative, has a passion for building marketing strategies designed to drive growth. Marketing Campaign Manager skills levereging ominchannel tactics....
Utilize Adobe Analytics to monitor, measure, and analyze website traffic, user behavior, and performance metrics. Develop and maintain custom reports, dashboards, and data visualizations to track key performance indicators (KPIs)...
You have experience with a/b testing and personalization tools, particularly Adobe Target, and you understand how to prioritize tests for impact and statistical significance. You enjoy self-driven learning on new...
Collaborate with the team to support performance analysis of integrated brand-to-demand messaging and content plans that deliver the right content, at the right time, to the right audiences and drive...
Develop, implement, analyze, and optimize A/B tests and personalization programs using Adobe Target. Collaborate with internal teams to understand business priorities and translate them into actionable testing hypotheses and impactful...
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