IBM Demand Strategist EMEA HUB 

Romania, Bucharest 

816925340

Support NQ planning in the market and collaborate with the EE hub team and the local marketing team, to ensure the market priorities and requirements are inputted and addressed effectively, inc. the local event plan for sitelink promotions, prospecting and progression insights from Field Sales

Execution & Conversion

with special focus on PLG offerings

Implement and own management system within the market to improve conversion of Demand Client Interests into Net New Pipeline and progression of existing pipeline with special focus on PLG offerings

Local language focal for translation & validation of content and keywords

Identify critical process gaps for Core Squads to address (temporary workarounds may be necessarydeploy Inboundcadences such as tool upload, content for Outbound in short term)

Monitor marketing performance KPIs and analytics on the end-to-end marketing funnel including root cause analysis

, e.g.