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looking for people with a growth mindset and the pragmatic insight to solve for today while
building for the future. And as a Snowflake employee, you will be accountable for supporting
and enabling diversity and belonging.
WHAT YOU'LL DO:teams, and IT
Serve as the subject matter expert for marketing automation (Marketo) and oversee
MarTech integrations (e.g. Marketo and Salesforce)
Manage and mentor a focused team of marketing operations specialists by creating a
culture that empowers the team to become trusted strategic partners
Drive funnel technologies and associated processes to optimize conversation paths and
improve conversion rates
Maintain lead routing programs and supporting processes
Oversee the management and optimization of marketing automation tools ensuring
campaigns run smoothly, deliver personalized experiences, and align with business
goals
Own and drive execution of data management programs to ensure data quality and
completeness
Define and maintain audience segmentations and requirements to support Snowflake’s
8+ years of experience in Marketing Operations with 2+ years managing people
Marketo Certified Expert (or equivalent experience)
Salesforce Certified Admin (or equivalent experience)
Strong understanding and technical proficiency with marketing automation workflows,
integrations, and data management
Experience scaling lead routing, MQL models and account-based funnels
Demonstrated ability to innovate and drive new marketing strategies, particularly in
areas like GenAI and product-led growth
Excellent project management skills, with experience scoping, executing, and leading
cross-functional projects to successful completion
Strong leadership and mentoring skills with the ability to guide and develop a team of
operations specialists
Experience with LeanData, SQL, Snowflake, Workato, Adobe Experience Manager,
Demandbase, Ringlead, Mutiny, and ZoomInfo are all a plus
The following represents the expected range of compensation for this role:
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