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Market with Partners:The Ecosystem Marketer is expected to collaborate with Channel Sales and Field marketing teams to influence the Partners marketing investments and land the demand gen marketing tactics with business partners to drive business results, leveraging Co-Marketing funding and Co-Marketing platforms
• Develop a quarterly plan that delivers year-to-year growth in Business Partner Opportunity Identification thru Co-Marketing and enablement programs for a dedicated partner set and/or brand
• Drive partner utilization of Co-Marketing programs by providing partners with the most current/applicable assets and marketing planning assistance
• Deliver on the business unit channel pipeline and revenue objectives both annually and quarterly – including reviews to executive worldwide and geo stakeholders.
• Advocate and Integrate business partners into IBM led marketing tactics and events
** Todas as nossas vagas são elegiveis para pessoas com deficiências ou reabilitadas do INSS
Required Technical and Professional Expertise
Required Expertise:
• Prior experience leading complex, high-tech marketing strategy and demand-generation initiatives through modern marketing tactics. This includes campaign planning, execution, and attribution.
• Data Driven and analytical
• Growth Mindset
• Strong Relationship Skills
• Strong written and verbal communication skills
• Executive presentation skills
• Ability to influence cross-functional teams both internally and externally to drive breakthrough innovation
• Strong program management experience
• Ability to prioritize and meet deadlines in a fast-paced agile marketing environment
• Fluent English
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