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IBM Event Marketing Specialist 
Brazil, São Paulo, São Paulo 
835105241

Yesterday


Responsible for event planning & execution – Lead annualize global event planning and consistent design/delivery to build and generate pipeline

– Partner with key stakeholders including top account marketing & field marketing (conversation/growth squads to define objectives, target audience, develop plan including requirements for associated ABM/targeted audience actions)

– Ensures sales alignment and events execution (with field marketing)

– Manages post event outcomes and performance with relevant stakeholders (i,e., field marketing)

– Ensures all legal, compliance, finance, and other required processes efficiently completed

• Environment: Professional knowledge related to function and its process

• Communication / Negotiation: Advises other professionals. Effectively utilizes group dynamics. Negotiates to define approaches and goals.

• Problem Solving: Recognizes complex problems related to functional objectives. Applies creativity and judgement to developmental work on different projects within the business environment. Analyzes situations and implements solutions or develops new systems elements, procedures or processes.

• Impact on Business: Accountable for results and for activities and or projects involving multi-functional teams. Regularly participates in overall functional program planning. And demonstrates discretion and independent judgment in matters of significance to IBM.

• Contribution / Leadership: Provides ongoing guidance to lead professional work teams. Understands functional mission and vision. Utilizes expertise to directly influence people outside function. Defines and decides objectives within specified projects.


Required Technical and Professional Expertise

  • Fluent in English
  • Experience with event and/or marketing platforms including Rainfocus, CVENT, Airtable, Marketo, etc. preferred


Preferred Technical and Professional Expertise
Experience with event and/or marketing platforms including Rainfocus, CVENT, Airtable, Marketo, etc. preferred