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Adidas SR SPECIALIST EMARKETPLACE MANAGEMENT ECOMMERCE 
Netherlands, North Holland, Amsterdam 
364665310

06.04.2025

Purpose & Overall Relevance for the Organisation

Platforms (emarketplaces) play a key strategic role in accelerating our digital brand eCommerce strategy. Winning on these platforms through our flagship stores while delivering a premium end-to-end consumer experience will be key to success for this role.As Platform AccountSenior Specialist, you will be responsiblecore functional capability pillars oftrategy and end-to-endlatform flagship store management includingcalendar, pricing, assortment, digital marketing and consumer experience.


Key Responsibilities

  • Develop holistic strategy with appropriate segmentation and digital marketing tactic
  • Ensure sufficient account management with clear platform (emarketplace) strategies, standards & guideline
  • Implement onlinebrand storemanagement, responsible for all commercial and operational KPIs andexecutecommercial marketing activations
  • Identify key selling products and give input on future buying based on GTM process
  • Build and operate brand store site design/feature/content innovation
  • Develop annual promotion calendar and execute online advertisement to drive traffic
  • Champion the communication with all internal stakeholders to drive premiumconsumerexperience on platforms and keep our brand equity as a key contact person with eCom key functions such as eCom Buying & Trading, Operations, Digital Analytics and CS
  • Execute regular data analysis, reporting, and optimization ofplatformperformance with key levers and opportunities for improvement
  • Identify new business growth opportunity within platform
  • Manage our external agencies to meet agreed targets
  • Support new door-opening projects in alignment with global and internal teams

Key Relationships

  • Brand team
  • eCom Buying &Trading team
  • eCom Operation team
  • eCom ConsumerExperience team
  • eCom Digital Analytics team
  • External agencies

Knowledge, Skills and Abilities

  • University degree,with solid years in consumer industry withminimum 4years in eCom business in sporting goods, FMCG, fashion industry
  • Strong experience in working with platforms (emarketplaces) from brand side
  • Comprehensive understanding of digital marketing and marketplace landscape and the levers available to drive growth
  • Strong collaboration and communication skills to work smoothly across multiple stakeholders
  • Track record of successfully managing platform business
  • Strong strategic thinking and daily running business skillset todrive performance
  • Highly organized, consumer-centric, business-driven
  • Excellent English language skills