Marketing Data Analyst jobs at Cellebrite

Key Responsibilities:

· Develop and execute a comprehensive global corporate marketing strategy aligned with business goals.

· Lead development of high-impact content that builds trust and drives awareness with target audiences (media, investors, customers, prospects).

· Build and strengthen relationships with media, industry analysts, influencers, and thought leaders to amplify our brand reputation.

· Guide PR strategies for major announcements, launches, and executive visibility.

· Oversee proactive and reactive reputation management initiatives.

· Collaborate across departments (e.g., Product, Sales, HR, and Customer Success) to ensure brand consistency and cohesion and align on Go-To-Market strategies.

· Ensure strong corporate storytelling across website, social media, blogs, thought leadership, and owned channels.

· Lead strategy and execution of key corporate events (e.g., annual customer summit, investor events, executive roadshows).

· Define and measure KPIs for brand awareness, sentiment, reach, and impact.

· Manage budgets, agency relationships, and operational infrastructure to support growth and scale.

· Mentor and build a high-performing, scalable corporate marketing team

· Bachelor’s degree required; MBA or advanced degree in marketing, communications, or business is a plus.15+ years of progressive experience in marketing, with a strong focus on brand, corporate communications, and executive-level engagement.

· Exceptional storytelling, communication, and writing skills—comfortable representing the brand at the executive level and externally.

· Proven ability to partner with C-suite leaders and influence across all levels of the organization.

· Skilled in managing teams, agencies, and budgets, with a track record of building and inspiring high-performing teams.

· Demonstrated ability to craft and evolve brand strategy that resonates across diverse audiences including customers, media, investors, and internal stakeholders.

· Strong experience in media relations, thought leadership, and reputation management on scale.

· Experience in international markets and global brand expansion.

· Experience in marketing to public safety, law enforcement, or federal government clients- advantage.

Key Responsibilities:

· Design and lead a comprehensive demand generation strategy focused on net-new business pipeline growth across physical and digital channels.

· Serve as a critical partner to Sales, Marketing, Product, and Regional teams to align strategy, share insights, and co-execute programs.

· Plan and execute targeted regional campaigns tailored to the needs, behaviors, and trends of specific markets and industries.

· Lead the development of regional and local field events, executive briefings, and partner activations that support sales objectives

· Collaborate with Product Marketing and Corporate Marketing to ensure cohesive messaging and value proposition delivery.

· Define and own KPIs across all demand generation and growth initiatives, including lead volume, conversion rates, pipeline contribution, and ROI.

· Regularly report on performance, insights, and recommendations to executive leadership

· Build, evolve and lead a high-performing growth marketing team with expertise across digital, events, regional strategy, and analytics.

· Bachelor's degree in marketing, business, or a related field required; MBA or advanced degree is a plus

· 15+ years of experience in demand generation, growth marketing, or performance marketing, with a proven track record of driving new business pipelines at scale.

· Deep experience creating and executing multi-channel demand gen strategies, including digital, events, ABX, and outbound campaigns.

· Demonstrated ability to build pipeline in key markets and verticals, adapting strategies to regional nuances and customer segments.

· Strong analytical mindset with experience using data to drive decisions, measure success, and optimize campaign performance.

· Proven collaborator and partner to Sales, with experience aligning on shared goals, lead quality, and handoff processes.

· Exceptional communication and leadership skills, with the ability to inspire and develop high-performing teams.

· Experience in marketing to public safety, law enforcement, or federal government clients- advantage.

Key Responsibilities:

• Lead and execute marketing plans, including major campaign themes, target markets, industry landscape, and product releases.
• Translate technical capabilities into mission-relevant value—especially in scenarios involving vulnerability research and threat detection, investigations, and digital forensics
• Develop and refine product messaging based on analysis of markets, customer needs and win/loss reports to develop messaging and content that differentiates Cellebrite from others in the market.
• Oversee the creation of relevant content for buyer roles in various formats, including white papers, brochures, social media, web pages, and online events to accelerate Cellebrite ABM campaigns.
• Collaborate with cross-functional teams, including product management, sales, marketing, and finance, to ensure that the go-to-market plan aligns with the organization's goals.
• Lead or assist in the creation of enablement content for direct and indirect sales resources (e.g., playbooks, battlecards, call scripts, presentations, training modules, demos).
• Mentor and guide junior and peer team members to ensure consistent and high-quality marketing output.

• 5-7 years of B2B Product, Solution, or Channel Marketing experience.
• Specifically, solutions-oriented approach, not just marketing a product
• Bachelor’s degree required or relevant work experience
• Federal government or defense contractor marketing, digital forensics, or similar industry expertise strongly desired.
• Familiarity with FedRAMP, NIST, or CMMC frameworks is a bonus
• Ability to obtain a TS/SCI clearance or have an active clearance
• Outstanding communication, presentation, and leadership skills.
• Ability to develop content strategies for creating pipeline for new offerings as well as upsell, cross-sell, and account-based marketing programs.
• Proficiency in leveraging channels/social media platforms/marketing tools to connect with sales resources, buyers, and channel partners.
• Understanding how to partner with global regional marketing teams to scale growth and field marketing campaigns.
• Ideal candidate is Collaborative, Analytical, particularly regarding pipeline data and win/loss reports, Rational/logical, Creative , Innovative and Detail-Oriented
• This is a REMOTE position with some office presence each month. Ideal candidates must reside in the Tysons Corner, VA, DC or Maryland area

Key Responsibilities:

1. Financial Planning and Analysis

• Lead the budgeting, forecasting, and variance analysis processes for GTM OPEX.

• Develop detailed financial models to track and analyze expense trends and key performance indicators (KPIs).

• Ensure alignment of financial forecasts with organizational goals and strategy.

2. Business Partnering

• Collaborate with GTM leaders to provide actionable insights into spending patterns and cost-saving opportunities.

• Serve as a trusted advisor, offering financial guidance to drive operational efficiency and strategic initiatives.

• Present financial results and recommendations to senior management and stakeholders.

3. Reporting and Insights

• Prepare and deliver accurate and timely monthly, quarterly, and annual expense reports.

• Develop dashboards and visualizations to communicate financial insights effectively.

• Highlight risks, opportunities, and trends impacting GTM OPEX.

4. Process Improvement

• Identify and implement improvements to streamline planning, forecasting, and reporting processes.

• Leverage financial systems and tools to enhance data accuracy and reporting capabilities.

• Drive automation and scalability in financial workflows.

• Bachelor’s degree in Finance, Accounting, Economics, or a related field; MBA or CPA is a plus.

• 5+ years of FP&A experience, preferably in a high-growth or SaaS environment.

• Proven expertise in managing Opex for GTM or similar business functions.

• Advanced proficiency in financial modeling, data analysis, and reporting tools (Excel, Power BI, or Tableau).

• Experience with financial systems (e.g., Pigment, Netsuite, Oracle Hyperion).

• Strong communication skills with the ability to present complex information to non-financial stakeholders.

• High attention to detail, problem-solving ability, and a proactive approach to work.

• Opportunity to work with a dynamic, cross-functional team in a fast-paced environment.

• Influence critical decisions shaping the success of the GTM organization.

• Growth and development opportunities within a high-impact finance team.

Position Overview:

As a Pricing Data Scientist at Cellebrite, you will play a critical role in shaping pricing strategies using high level data driven analysis. You’ll dig deep in the data to analyze buying patterns, sales performance, develop growth program opportunities and gain other valuable insights into the business to drive informed decision making. Your creativity and ability to draw actionable insights from the data will help propel Cellebrite our next level of growth.

Data Analysis & Insights

• Collect and analyze data – internal transaction & buying patterns, customers, competitors
• Create initial pricing benchmarks to help establish new models or help to optimize existing models.
• Conduct analysis to support pricing initiatives and proposals
• Use financial modeling to simulate the impact and effectiveness of pricing changes and provide data-driven recommendations to senior leadership.
• Identify areas of revenue leakage and build programs to facilitate “revenue capture” working cross-functionally with Sales and Finance
• Build list to street waterfalls

Performance Monitoring

• Track and report key pricing metrics, including average revenue per client, client acquisition costs, client lifetime value, and profitability.
• Establish KPIs to measure the effectiveness of pricing and packaging strategies, and make data-driven recommendations for adjustments as needed
• Identify areas in the Sales force that might benefit from enhanced training or coaching based on transaction analysis
• Design and implement revenue optimization programs using data-driven approaches. This includes
• Identifying key revenue drivers,
• Developing predictive models to forecast revenue impacts
• Creating strategies to enhance revenue growth.
• Collaborate with finance and sales teams to ensure alignment and effective execution of these programs
• Create data-driven governance structures to streamline deal processes while optimizing revenue.

Qualifications:

• 5+ years of business analytical experience, with competency in pricing, financial and/or economic models
• Bachelor’s degree in business, finance, economics, or a related field; MBA, advanced degree or equivalent work experience.
• A curious and creative mind.
• Proficiency in pricing tools, ERP systems, and financial modeling software highly desired.
• Excellent analytical skills, strong attention to detail, the ability to interpret complex data sets, and the ability to provide actionable insights.
• Experience in the Digital Forensics, security, or public sector space a plus
• Strong financial acumen with understanding of SaaS revenue models, subscription pricing, software licensing, and enterprise software sales cycles.
• Strong stakeholder collaboration, influencing, and communication skills, with experience working across multiple departments.

Responsibilities:

· Lead the monthly sales commission calculation process for the AMS and Enterprise Sales Groups

· Collaborate closely with Sales, FP&A, and Information Systems on an ongoing basis to support the accurate and timely completion of the commission process (to include intra-month checks to ensure Xactly matches CLBT’s system of record)

· Maintain an accurate and exhaustive list of special requests / ad hoc commission adjustments that arise throughout the year, and ensure their successful completion

· Administer the sales compensation plans, including the setup and ongoing maintenance of the sales commission system (currently we use Xactly)

· Continuously evaluate, identify, and drive implementation of global commission process and system improvements (working cross-functionally when needed), including researching external best practices.

· Provide support and training to sales teams on compensation plans, policies, and questions

· Ensure data hygiene by conducting regular quality control measures and data validation checks to maintain accuracy, consistency, and reliability across all datasets.

· Develop financial models and conduct analysis to evaluate proposed sales compensation plan designs and SPIF programs, and/or to evaluate the effectiveness of current compensation plan designs

· Take ownership of compensation reporting and analysis efforts as required

Requirements:

· Experience: 5+ years of relevant work experience, preference for candidates with industry experience in Enterprise Software and functional experience in Sales Compensation

· Education: BA in a quantitative intensive field (Engineering, Statistics, Finance, Math, Economics, etc.).

· High motor, self-starter, intellectually curious, embraces change and ambiguity

· Capable of working cross-functionally and collaborating effectively in a remote, global, and multi-cultural working environment.

· Ability to work under pressure as part of a Sales Organization.

· Experience with Sales commission system, and Xactly in specific – Must

· Excellent Excel skills (advanced) – Must

· Experience with SFDC CRM application – Must

· Experience with BI applications – Must. Qlik Sense/Cloud - Advantage

Analysis and Insights:

• Conduct thorough and accurate analysis of complex data sets from various sources to identify trends and derive insights.
• Conduct analysis to understand content performance on the web and through campaigns, and via enablement solutions to assess impact on the customer journey
• Understand product feature usage to identify impactful growth strategies, both new customer and expansion, and inform future product roadmap strategies.
• Leverage web traffic and product usage data to identify user journey pain points and propose data-driven optimizations

Reporting and Visualization:

• Generate clear and concise reports to communicate key findings to stakeholders.
• Prepare and present insightful data at regular reviews, highlighting key performance indicators and growth opportunities.
• Create visually compelling presentations or dashboards to support decision-making.
• Utilize data visualization tools to enhance the understanding of analytical results.

Cross-functional Collaboration:

• Collaborate with product, marketing, and system teams to ensure accurate product data tagging and tracking.
• Collaborate with cross-functional teams to ensure data-driven decision-making across Marketing initiatives.
• Collaborate with relevant teams to ensure data accuracy, integrity and accessibility.

• 5+ years’ experience in Marketing analytics or similar role with strong understanding of Marketing metrics and KPIs.
• Education: BA in Marketing, Business Administration, Statistics, or a related field.
• Required experience with Excel, PowerPoint, SFDC CRM, SFMC, 6sense, Looker, Snowflake, GA4 and Qlik Sense/Cloud or another data visualization tool
• Experience with Seismic, Pendo, Datadog, and Mixpanel is key to success
• Effective communication skills and ability to drive discussions and presentations at all levels of the organization.
• Experience pulling data from a variety of sources and aptitude to learn additional solutions as needed.
• Experience managing multiple projects simultaneously, owning deliverables end to end and establishing a partnership with key stakeholders.
• Master of collaborating cross-functionally and excellent organizational skills.
• This is a Remote position, but ideal candidate is located on US East Coast.
• Must be a US Citizen with ability to obtain a government clearance.