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Key Responsibilities:
· Develop and execute a comprehensive global corporate marketing strategy aligned with business goals.
· Lead development of high-impact content that builds trust and drives awareness with target audiences (media, investors, customers, prospects).
· Build and strengthen relationships with media, industry analysts, influencers, and thought leaders to amplify our brand reputation.
· Guide PR strategies for major announcements, launches, and executive visibility.
· Oversee proactive and reactive reputation management initiatives.
· Collaborate across departments (e.g., Product, Sales, HR, and Customer Success) to ensure brand consistency and cohesion and align on Go-To-Market strategies.
· Ensure strong corporate storytelling across website, social media, blogs, thought leadership, and owned channels.
· Lead strategy and execution of key corporate events (e.g., annual customer summit, investor events, executive roadshows).
· Define and measure KPIs for brand awareness, sentiment, reach, and impact.
· Manage budgets, agency relationships, and operational infrastructure to support growth and scale.
· Mentor and build a high-performing, scalable corporate marketing team
· Bachelor’s degree required; MBA or advanced degree in marketing, communications, or business is a plus.15+ years of progressive experience in marketing, with a strong focus on brand, corporate communications, and executive-level engagement.
· Exceptional storytelling, communication, and writing skills—comfortable representing the brand at the executive level and externally.
· Proven ability to partner with C-suite leaders and influence across all levels of the organization.
· Skilled in managing teams, agencies, and budgets, with a track record of building and inspiring high-performing teams.
· Demonstrated ability to craft and evolve brand strategy that resonates across diverse audiences including customers, media, investors, and internal stakeholders.
· Strong experience in media relations, thought leadership, and reputation management on scale.
· Experience in international markets and global brand expansion.
· Experience in marketing to public safety, law enforcement, or federal government clients- advantage.
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