Adidas SENIOR MANAGER BUSINESS DEVELOPMENT 

Vietnam, Ho Chi Minh City 

956252170

Purpose & Relevance:

• Drive the European strategic agenda by implementing change and delivering results through actionable insights and cross-functional business partnerships at the local marketplace level.

Key Responsibilities:

• Foster a positive office culture by ensuring alignment with organizational values, encouraging collaboration among teams, and establishing effective structures and ways of working.

Strategic Planning & Execution:

• Develop and execute marketplace plans, providing a cohesive strategy across channels and categories to drive growth.
• Lead strategic projects and business cases aligned with EU and/or local priorities for new business initiatives.
• Communicate project progress and outcomes to the Senior Leadership Team, highlighting successes, necessary interventions, and lessons learned.
• Serve as an expert in project management standards, identifying and leveraging opportunities to upskill the local organization.

Head Office:

• Play a vital role in the local steering committee by enhancing processes and organizational structure, making recommendations based on best practices.
• Act as an internal consultant, challenging and supporting strategy execution with relevant local insights and data.
• Actively engage with the Cluster Business Development Team and senior cross-functional community to prioritize Global and European strategic goals in the work program.
• Facilitate local town halls with key stakeholders, providing insights that drive organizational understanding.
• Prepare content for key Cluster/Market visits (VIP decks).
• Support the Europe Head Office function to drive efficiency and harmonization by managing change across the Market/Cluster.

Marketplace Insights:

• Serve as the local expert on marketplace insights, delivering actionable market and business intelligence.
• Utilize and contribute to a European-standardized insights toolkit across the market.
• Create tailored information packages for internal stakeholders through an aligned communication strategy.

Internal:

• Collaborate with Europe/Zone Business Development, Sales, Finance, Brand/ Marketing teams, and Senior Leadership.

External:

• Engage with market intelligence providers, customers, consumers, and agencies on specific projects.

Knowledge, Skills, and Abilities:

• Strong strategic thinker with creative problem-solving skills.
• Analytical mindset with proven cross-functional project management expertise.
• High commercial acumen and ability to influence stakeholders.
• Excellent communication, presentation, and relationship-building skills.
• Fluency in written and spoken English is essential; local language proficiency is beneficial.
• Agile, curious, proactive, and solution-oriented mindset.

Education and Experience:

• Minimum of 4 years in a relevant industry; experience in sporting goods or fashion is a plus.
• Proven track record in managing and developing cross-functional teams.
• Business or similar degree.