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As a Product Marketing Manager of Commercialization and Monetization, you will support Rapid7 in delivering innovative and customer-driven commercial offers that support our growing portfolio. You will deep-dive into both performance metrics and customer dynamics - championing these insights internally to inform and grow our business.
About the Role
In this role, you will:
Lead with a customer-driven mindset driven by understanding of our customer segmentation and ideal customer profile including our customers’ needs, pain points, and motivations
Develop pricing and packaging strategies through effective partnership with cross-functional teams such as product marketing, product management, go-to-customer teams, etc.
Lead key analyses such as modeling predicted behavior and measuring current performance
Share recommendations based on insights from metrics and customer insights
Continuously monitor market dynamics, customer needs and industry trends to adapt pricing strategies appropriately
Collaborate cross-functionally to ensure pricing and packaging strategies align with go to customer roadmaps and business objectives
The skills you’ll bring include:
Customer-centric mindset: Deep understanding of our customer base including our customers needs, preferences, and behaviors to develop pricing and packaging strategies rooted in our customer
Strong analytical skills: Ability to leverage data and market insights and partner with technical stakeholders to create models, analyze pricing trends, and competitive dynamics to inform pricing strategies
Strategic thinking: Capacity to develop long-term pricing strategies aligned with business goals and market trends
Collaboration: Ability to work effectively with cross-functional teams including technical and non-technical stakeholders to align on pricing and packaging strategies with overall business objectives
Problem solving abilities: High aptitude for identifying pricing challenges, developing creative customer-centric solutions, and adapting strategies to meet changing market needs
Continuous learning: Commitment to staying up to date on industry trends, emerging pricing strategies, and market dynamics to drive continuous improvement in pricing and packaging practices
Here, we’re building a dynamic workplace where everyone can have the career experience of a lifetime. We challenge ourselves to grow to our full potential. We learn from our missteps and celebrate our victories. We come to work every day to push boundaries in cybersecurity and keep our 11,000+ global customers ahead of whatever’s next.
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