Citi Group Citi Shop Product Marketing Lead VP 

United States, Florida, Jacksonville 

644989339

Description:

Responsibilities:

• Develop marketing and brand strategy supporting Citi Shop awareness & engagement
• Drive execution of on-going Citi Shop awareness and engagement marketing campaigns
• Lead execution of cross-channel marketing, positioning and testing, asset creation and revisions both with internal and external partners
• Partner with marketing team to analyze marketing and testing data in order to make program recommendations
• Lead on-going competitive assessment of marketing capabilities for shopping programs
• Develop marketing capability roadmap to support desired marketing functionality end state
• Lead execution of marketing technology capability enhancements in partnership with Marketing and Technology partners
• Lead Citi Shop merchant marketing strategy

Qualifications:

• 6 - 10 years of experience in a marketing and/or product / program management
• Strong communication and influencing skills, especially with cross-functional partners and Senior Leadership
• Third party vendor / relationship management experience
• Ability to deliver results, creates an executable path for achieving critical objectives and driving meaningful outcomes
• Excellent organization skills, with the ability to work under pressure and prioritize within tight deadlines
• Customer centric with ability to balance both customer/partner benefits and business financials
• Sense of curiosity, interest in challenging conventional norms, and thinks strategically

Education:

• Bachelor’s/University degree or equivalent experience

Anticipated Posting Close Date:

View the " " poster. View the .

View the .

View the