Citi Group VP Citi Shop Offers ECM Analytics Lead Hybrid 

United States, New York 

12043931

Key Responsibilities:

• Develop and articulate analytical framework to solve business objectives by identifying actionable insights based on advanced analysis of customer behavior
• Identify and recommend optimal offer presentment and prioritization strategy across channels
• Develop digital testing program to refine and evaluate performance of Citi Shop and Offer Benefits program
• Grow product enrollment by reducing friction in digital journey and eliminate customer pain points
• Utilize statistical and segmentation to develop targeting strategies and optimization framework to maximize the ROI
• Retrieve data and conduct data driven industry leading analytics utilizing various analytical tools, software, and techniques.
• Articulate P&L impacts through financial analyses, forecasting and tracking of programs KPIs
• End to end project management to develop strategy, build consensus with functional stakeholders and implement recommendations
• End to end project management for developing strategy, building consensus with functional and senior stakeholders and implementing recommendations
• Be accountable for audit and control requirements

Qualifications:

• Bachelor's degree in a quantitative discipline is required (i.e., Engineering, Economics, Statistics, Mathematics, and Operations Research). Graduate degree is preferred
• 5+ years of experience in quantitative field, Financial/Credit Card industry preferred
• Demonstrated excellent ability to translate business questions into analytical framework to generate meaningful insights.
• Must have experience in drive to web strategies, A/B testing and Adobe analytics
• Experience in consumer transactional data and spending habits is highly desirable
• Excellent analytical, technical and/or statistical skills with proven ability to translate large volumes of data using SAS, SQL or Python/R
• Strong understanding of the consumer lending market, customer life cycle, and P&L.
• Intense passion and curiosity to drive business outcomes
• Adept at building relationships and collaborate with people across all levels and cross functional teams
• Strong written and verbalcommunication/presentationskills

Anticipated Posting Close Date:

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