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Key Responsibilities
Develops broad and comprehensive business & marketing plans, assesses market penetration and product positioning to drive competitive advantage, revenue and market share.
Apply broad and comprehensive knowledge to recommend investment decisions for new product development
Conducts broad and comprehensive competitive analysis for specific products or product lines.
Partners with Engineering, Manufacturing and Sales to develop new products and enhance existing products as well as communicate critical market needs and time requirements
Manages the Field support to ensure synergistic account approaches and optimization of all opportunities for account partnership and penetration.
Functional Knowledge
Leadership
Problem Solving
Impact
Guided by business unit, department or sub-functional business plans
Interpersonal Skills
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