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Informatica Sr. Product Marketing Manager 
United States, Florida, Orlando 
302951978

02.07.2024
Job Number 37204
Bangalore, Karnataka IN
Experience Level: Mid-Senior Level
Travel Requirement:

Your Role Responsibilities? Here's What You'll Do

  • Lead industry-leading, cloud-native Informatica's Data Integration and Data Engineering solutions, focusing on enterprise customers.
  • Own product marketing and GTM for data integration and data engineering solutions.
  • Work cross-functionally with product management, sales, alliance and GSI teams, and other groups within marketing to drive critical deliverables to support sales enablement, demand generation, and thought leadership.
  • Work with customers to develop compelling assets that articulate their data integration and data engineering journey and business outcomes.
  • Be an SME for the sales team to explain the value of Informatica's AI/GenAI-powered data integration and data engineering solutions to prospects.

What We'd Like to See

  • Are well-versed in enterprise software, especially data management, data integration, data engineering, AI/GenAI and cloud technologies.
  • Can develop product positioning/messaging that articulates unique value propositions.
  • Understand multiple main personas, including data engineers, data integrators, ETL and software developers, data analysts, data scientists, and C-level IT managers.
  • Oversee and deliver a complete bill of materials, including ebooks-blogs-whitepapers-datasheets etc., presentations, briefs, FAQs, guides, and related collateral that allow the sales process from lead generation to deal close, create excitement, and build trust in market leadership that accelerates solution adoption.
  • Work collaboratively with partner and GSI teams to accelerate and scale programs.

Role Essentials

  • 5 or more years of product marketing experience with experience delivering compelling, breakthrough content in an enterprise software environment.
  • Develop an understanding of data integration and data engineering market and solutions, customer pain points, competition, and trends.
  • Experience participating in and influence cross-functional teams.
  • Work with peer and senior technical customer users/buyers to solicit and summarize customer and market feedback for actionable recommendations on positioning and messaging.
  • MBA or equivalent educational background, we will consider an equivalent combination of relevant education and experience
  • Minimum 5+ years of relevant professional experience

Perks & Benefits

  • Comprehensive health, vision, and wellness benefits (Paid parental leave, adoption benefits, life insurance, disability insurance and 401k plan or international pension/retirement plans
  • Flexible time-off policy and hybrid working practices
  • Tuition reimbursement program to support your and personal growth
  • Equity opportunities and an employee stock purchase program (ESPP)
  • Comprehensive Mental Health and Employee Assistance Program (EAP) benefit