Job Description
Main Goal:
Key Responsibilities:
Market Insights and Needs:
- Develop comprehensive commercial strategies for pipeline assets before launch.
- Understand disease burden and unmet needs, market competition, policy, regulatory, and access environment.
- Conduct forecasting scenarios and commercial assessments upon request from regional leadership.
- Identify and communicate market needs, key opportunities, and challenges. Utilize market research and available evidence to guide strategic choices.
- Launching new products: Coordinate and lead the process of launching new products, including planning, development, testing, and marketing.
Strategic Choices:
- Develop market strategy per asset closer to launch, aligned with the Global Strategy, and with input from regional leadership.
- Assure alignment with local functions on new product access, policy, medical, finance, outcome research, regulatory, and supply deliverables.
- Maintain recurrent engagement with local and regional leadership in pipeline discussions and significant planning.
Engagement and Execution:
- Lead local cross-functional teams and secure close links with local leadership to generate market-specific and strategic inputs.
- Plan and execute tactics aligned with regional and global strategies.
- Drive customer engagement and enhance customer experience.
- Collaborate with market access colleagues on value demonstration, affordability, and access-specific topics.
Proprietary
- Prepare implementation of go-to-market (GTM) strategies closer to launch.
- Focus on the pipeline, ensuring business development units (BUDs) are prepared for upcoming launches.
- Work closely with regional leadership to coordinate market engagement and inform key questions and deliverables.
- Apply global-regional-local principles to ensure cohesive strategy implementation.
Leadership and Functional Capabilities:
- Solid understanding of local pharma market dynamics.
- Demonstrate business acumen and analytic skills with the ability to transfer insights into tangible opportunities related to new product planning and commercial impact.
- Communicate clearly, including cross-functional communication.
- Nurture influential relationships with key stakeholders.
- Understand regulatory, outcome research, supply, and how these interlink in new product development.
- Gain experience from commercial, marketing, and/or access roles.
- Exhibit proficiency in financial forecasting.
- Show agility for learning and being a team player.
Qualifications:
- 8+ years of strategic leadership experience in roles of increasing responsibilities at MNC or consultancy firms.
- Advanced degree in Business Administration, Strategy, Innovation, or a related field.
- Extensive experience in strategic planning, innovation management, or a similar role within a dynamic business environment.
- Proven success in developing and executing strategic initiatives that drive business growth and innovation.
- Strong understanding of market research techniques, competitive analysis, and customer insights.
Current Employees apply
Current Contingent Workers apply
Search Firm Representatives Please Read Carefully
Merck & Co., Inc., Rahway, NJ, USA, also known as Merck Sharp & Dohme LLC, Rahway, NJ, USA, does not accept unsolicited assistance from search firms for employment opportunities. All CVs / resumes submitted by search firms to any employee at our company without a valid written search agreement in place for this position will be deemed the sole property of our company. No fee will be paid in the event a candidate is hired by our company as a result of an agency referral where no pre-existing agreement is in place. Where agency agreements are in place, introductions are position specific. Please, no phone calls or emails.
Employee Status:
Regular
Relocation:
No relocation
VISA Sponsorship:
No
Travel Requirements:
No Travel Required
Flexible Work Arrangements:
Hybrid
Shift:
Not Indicated
Valid Driving License:
No
Hazardous Material(s):
no
Job Posting End Date:
11/27/2024
*A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.
Requisition ID: R309295