NS2 COMPANY DESCRIPTION
SAP NS2 is seeking a Senior Digital Marketing Specialist to join our high-performing Marketing & Communications team. In this role, you’ll lead the development and execution of digital strategies that elevate our brand across platforms like LinkedIn, X (formerly Twitter), YouTube, and our website. You’ll create compelling content, launch strategic campaigns, and partner closely with internal stakeholders to drive engagement and visibility.
What You’ll Do:
- Plan, create, and optimize digital marketing campaigns, with a strong focus on social media, branding, and engagement.
- Manage social media platforms (LinkedIn, X, YouTube, etc.), monitor trends, and expand our digital footprint.
- Ensure consistent branding and messaging across all digital channels.
- Analyze performance metrics and provide actionable insights to enhance future campaigns.
- Stay ahead of industry trends and propose innovative strategies to boost online presence and strengthen our brand identity through creative multimedia.
- Conduct thorough industry research to spot emerging trends and identify new opportunities for brand growth.
- Collaborate cross-functionally with sales, product strategy and other stakeholders to align digital strategies.
- Create and manage digital media calendars and ensure timely execution of content
- Create engaging content for our social media platforms, blog posts, and promotional materials that resonate with our audience.
Who You Are:
- Bring experience in social media management, captivating content creation, and digital marketing strategies to the table.
- Have a strong passion for marketing and branding
- A strong communicator and collaborator with a knack for stakeholder engagement.
- Excellent copyediting and proofreading skills.
- Possess attention to detail, effective organization skills, and the ability to juggle multiple projects with ease.
- Comfortable working in a fast-paced, agile environment.
- Thrive on learning, adapting, and contributing fresh ideas that help the company shine in a competitive marketplace
Required:
- 7+ years of digital marketing experience, with a strong focus on social media for B2B enterprise audiences in the Software and tech industries.
- Strong written communication skills.
- Proven success in building brand visibility through digital campaigns, especially in tech or software environments.
- Proficient with major social media tools and platforms (e.g., LinkedIn, X, YouTube).
- Highly proficient in Microsoft Office Suite, WordPress, and AirTable
Preferred:
- Familiarity with SAP products
- Located within commuting distance to Herndon, VA.
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