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SAP Digital Demand Manager 
United States, Georgia, Roswell 
132236578

28.11.2024

Expectations and Task:

will have the following responsibilities:

  1. Cloud ERP and LOB alignment responsibilities for a market unit in NA
    1. Understand the market composition to drive high-value Sales Program/Play recommendations based on priority industries and the cloud solution focus, account whitespace and solution targeting
    2. Continuous analysis of the Demand Management Dashboard, and other relevant data to understand areas of strength and weakness across relevant solution areas and sales teams
    3. Collaborate and build Campaigns (or micro-campaigns) in accordance with the needs of the business and those of the Demand Management framework calendar
    4. Lead Bi-weekly demand cadence with sales leadership making appropriate demand gen suggestions
    5. Lead weekly/bi-weekly 1:1 cadence with Account Executives (AEs) and Sales Development executives (SDEs)
      1. This includes solution strategy, account planning, demand strategy, cross-functional dependencies, collaboration with Digital and Inside Marketing Sales teams, campaign launches, and strategic partnering to name a few
    6. Contribute to Monthly Team Demand Generation Calls with both the Sales team and your demand team
      1. Pipeline growth; gaps; In-region marketing activities; global marketing activities; Partner activities; etc.
  1. Demand Management framework execution:
    1. Host Demand Management monthly/quarterly reviews and participate in quarterly Steering committee calls with MU Sales leader to Analyze, Prioritize & Direct demand activities. Prioritize Pipeline Health Issues, Strategic Plan to Address, & Assign Plan Owners. Q+1, Q+2 and R4Q pipeline health, identify risks by different GTM segments, prioritize risks and create high level actions to mitigate those risks
    2. Leverage data analysis to build high impact programs with short time to value/revenue
    3. Align with NA & VAT resources in region and global to help drive continuous improvement and relevance of program deliverables

Developing AE and FLSM/SLSM relationships

Strategy development

Marketing, Solution, and Industry alignment

Additional Notes:

  • +10 years of experience in field sales, Demand Generation or Inside Sales environment
  • High volume activity working environments, involving phone and a CRM/ Contact Management System
  • Analytical mindset and experience with data-driven decision-making
  • Polished professionalism with above-average organizational, planning, and problem-solving skills
  • Strong work ethic: Team player, self-starter, high energy, and results oriented
  • Strong project management and stakeholder management skills
  • Fluency in English required
  • Bachelor’s degree in business administration, Engineering or Computer Science
  • Partner Channel experience working with VARs
  • Exceptional relationship building skills, ability to collaborate & sell internally to achieve targets
  • Strong financial & business acumen, and an understanding of SAP’s Strategy and North American GTM goals with the ability to translate these into high-impact actionable plans
  • Exceptional oral and written executive communication skills
  • Passion to challenge, improve and innovate at both a personal and organizational level
  • Divergent thinker who can find creative solutions to business problems

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