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Philips Marketing Manager-Personal Health Pipeline 
Kenya, Nairobi County 
412149148

24.06.2024
Marketing Manager-Personal Health (Pipeline)


In this role, you have the opportunity to

  • Build a high growth business that will help improve the lives of millions of people in China, while advancing Philips digital transformation journey as a global leader in Health Technology.

You are responsible for

  • Owns the business planning and review cycle (AOP/RoFo, etc.)
  • Creates and executes BMC and CO LMAP (in line with BG marketing strategy, covering relevant categories, incl. A&P).
  • Responsible for PWF management, plan and execute CCC plans successfully.
  • Responsible for local Demand Plan (AOP, RoFo and SIOP) and P*Q plan for BG/ category
  • Drives effective business planning to achieve better execution and results.
  • Translate together with Sales and Integrated Marketing Communication annual business plans into Quarterly and Monthly activity/account plans.
  • Drives optimal working of commercial triangle (Marketing – Integrated Marketing Communication – Sales)
  • Deploy best in class marketing analysis (mkt share analysis, competition analysis ….) and define fact based corrective action based on analysis.
  • Develops and executes proposition activation plans (incl. A&P/Margin) in line with category guidelines.
  • Owns CO activation budget for the BG/category (A&P/Margin)
  • Supports account team planning where required.

You are a part of

You will report to the Marketing Director and collaborate with many other teams including Trade Marketing, Digital marketing, PR, E-commerce, Sales, Finance etc.,.

To succeed in this role, you should have the following skills and experience

  • Min.10 years of business experience in Marketing.
  • University level above preferably with business/strategic marketing direction
  • Familiar with product market introductions
  • Background in fast moving, or cosmetics
  • Ideally have worked in multiple categories in Marketing roles within country or BU organizations.
  • Ability to run P&L
  • Strong leadership
  • Ability to think from a broad business perspective and strategically, open-minded and could think out-of-box.