KLA KLA Services Product Marketing Manager 

China, Shanghai 

139132032

Job Description

The GSS Field Marketing position will focus on a region or a specific customer. Our field marketing team will work closely with the General Managers, Account Managers, Technical Engagement / Apps and Service teams in the following areas to achieve the following service business goals:

• Understand the customers' environment and develop insights into the customers business objectives, growth strategy and technical and operational challenges they face in their semiconductor fabrication operations.
• Track service business key performance indicators (KPIs) within the regions by product and by customer such as service contract average selling price (ASP), market share (MS) and gross margins (GM) and develop plans to achieve or exceed the target KPIs.
• Conduct service forums with the account teams and customers to ensure customers understand the complexity of KLA products and the value of service contracts with respect to the tool availability targets, tool performance specification and other attributes of the service contract offerings.
• Drive the penetration, share and adoption of service initiatives (Analytics, A@P, Enhancements, CIPs) by collaborating with the account teams and service sales to develop customer value message and ROI for the enhancements use cases. Work with Product Marketing to execute market validation surveys for the product enhancement roadmap.
• Drive customer experience improvement programs through specific customer engagements to ensure that service execution achieves the target tool availability, tool performance, spares delivery and customer engineering response times committed in the service contract offerings.
• Develop proactive customer communication strategies to inform the customer of risks to service execution and where appropriate, plans to address the risks such as mitigation or resolution of those risks.

Minimum Qualifications

Bachelors degree with 8 years related experience or a master degree and 6 years related experience or a PHD and 3 years related experience or equivalent experience

Must have excellent verbal and written communication skills - especially with MS PPT

Must have strong data analytics skills including ROI modeling, pricing models, gross margin modeling in excel

Knowledge of semi-conductor process, fab operations or equipment business is a plus