דרושים Director Channel Demand Planning ב-Adidas ב-גרמניה

Purpose & Overall Relevance for the Organization:

This role is to

• Lead the C4C concept creation and implementation of retail design concepts and solutions for GCA through Flagship Stores and the Pilots architectural design- ensuring locally relevant design solutions that are also on-brand - bringing global retail creative direction to life for GCA
• Develop retail design concepts and solutions that create brand desire for Chinese consumers and set worldclass standards for the image of the adidas brand in GCA, and enable GCA to successfully implement the global vision
• Inspire a winning culture and drive operational excellence through leadership of the Retail design architecture team, and collaboration with the HQ & other markets
• Interact the Global development & landing of Global new concepts and the optimization of all consumer touchpoints to elevate consumer impact in GCA.

• Lead a team of channel marketing professional driving premium experiences in retail architectural environment, own retail and franchise
• 360 digree management of execution budget across all channels
• Drive the cascade of Global Retail concept guidelines to GCA related team on the architecture elements, but not limited to the other concept rollout tools including long term ISC and digital experience or servieses
• Orchestrate and gather input on current and future retail concepts and formats, digital and physical experience topics based on local customer/consumer and channel distribution needs
• Lead the capture and consolidation of input across all channels of GCA to inform and influence Global HQ-CE to ensure concepts and stories land with impact
• Become the Market communication counterpart for the Global HQ Consumer Experience team
• Validate global deliverables on current and future key store concepts, digital and physical experience, and other Consumer Experience topics are in line with China input.

• Drive strong partnership with local execution team ensuring brand look and feel lands correctly in key stores across China. Monitor design execution across channels and formats according to concept guidelines
• Drive the design review & approval process cross key stakeholders for flagship stores/ new concept pilots, as well as manage the approval process with Senior Leadership Team if required.
• Continue to optimize & develop a stronger design architecture vendor pool and lighting design vendor pool with NTP, ensuring high quality of delivery to the China market
• Additional projects as agreed

• Be responsible on design execution cost review and managing cost efficiency for Flagship/ pilot stores of GCA

Team Management

• Coach and mentor team members on an ongoing basis, driving a focus on personal development
• Foster a highly empowered and motivational working environment that encourages diversity of thought
• Instill a team culture in which all important issues are discussed openly and constructively
• Promote a high-performance culture by setting clear objectives, expectations and individual goals
• Evaluate the hard and soft competencies of your team on a regular basis and provide timely feedback and guidance to drive continuous learning

Key Relationships in adidas:

• HQ Consumer Experience
• HQ Brand Units
• China Brand Activation
• China Business Units
• China Store Design & Construction
• China Finance
• China Procurement
• China Ominichannel
• China Retail Expansion
• HK & TW counterpart

Key Relationships outside adidas:

Government AuthoritiesLandloardsAgencies, Architects
Vendors, Supplies

Knowledge, Skills and Abilities:

• Strong presentation, communication, negotiation and influencing skills, especially with senior stakeholders within a global matrix organization.
• Strong cross-functional and stakeholder management experience across commercial functions (e.g. marketing, sales, etc.) and support functions
• Fluent spoken and written Mandarin and English.
• Regional languages an advantage, but not required
• Willingness to travel upwards of 20% of time

Requisite Education and Experience / Minimum Qualifications:

• 8-12 years architectural design/ interior design industry working experience
• Progressive channel marketing and consumer experience expertise
• Regional expertise desired
• Sporting Industry experience desired
• University degree in Business or equivalent professional experience, ideally in Sales and/or Marketing

Purpose & Overall Relevance for the Organization:

Leads and manages a team of product developers to complete the footwear product creation process for the assigned business unit (BU). Actively monitors development calendars to ensure deadlines, costing KPI and quality standards are met. Acts as an advocate for footwear product integrity by working closely with Business Units, Design, Tier 1 suppliers, Liaison Office’s (LO) to uphold quality standards and achieve BU and GOPs strategy and targets.

Key Responsibilities:

• Support the Sourcing & Development organization to implement and develop the strategic BU direction and ensure cross-functional alignment within the Creation teams
• Ensure achievement of OKR (Objectives & Key Results) set by the BU through partnership with Marketing and Design
• Identify new business opportunities and drive key product and/or process innovations. Provide input to short-, mid- and long-term planning and budgeting
• Work with adidas Innovation and Materials Development, and support research into new technologies and materials and communicate to Design and Marketing on potential new development options
• Manage the material development and costing related aspects in cooperation with the functional teams to ensure the Sourcing & Product Operations objectives are met and that strategies (i.e. material tool box strategy, costing framework) set forth by the Functional Heads of Material Development and Costing are supported
• Supervise the Costing process in alignment with Costing Framework and assume responsibility in alignment and cooperation with BU and Design to meet category margin targets for your area of responsibility.
• Ensure continuous product and process improvement with emphasis on leading and Right First Time development of products in accordance with the operation calendar
• Be responsible for Buy Ready performance through strong interfaces with T1, Quality Assurance, Sourcing and Product Marketing
• Manage your team Budget to yearly targets as set by BOPS
• Manage workload and organizational efficiency with the support of the process and capacity management organizaiton
• Allocate/delegate the different products/projects to the respective development teams considering experience, product complexity and workload
• Work with Development organization to support and develop the T1, Sourcing / Allocation and QA strategies
• Provide team with clear direction, projects and targets that are aligned with business needs and GOPS objectives
• Create a motivational, supportive work environment in which employees are challenged, coached, trained while being provided with performance feedback and career development opportunities
• Take ownership for the entire development process for assigned products and/or projects with an emphasis on quality product development and timely completion of all tasks in accordance with the applicable product creation calendar

Key Relationships:

• Marketing
• Design
• adidas innovation
• Tier 1 supply partners
• Tier 2 supply partners
• Material Development
• Costing Department
• Fit and Wear Test Department
• Quality Assurance
• Supply Chain Management

Knowledge, Skills and Abilities:

• Strong communication (both written and verbal) and facilitation of meetings with (small and large groups) skills
• Ability to deliver effective and persuasive presentations on complex topics to diverse audiences
• Ability to think strategically, anticipate and define problems, synthesize complex data and develop innovative solutions
• Ability to think end-to-end with a global mindset
• Ability to manage through change, make decisions and act comfortably with risk and uncertainty
• Ability to provide a clear framework for performance to direct reports
• Ability to coach, guide, manage and develop a team
• Good understanding of sourcing allocation impact on product from a quality and cost perspective
• Fluent in English (written and spoken
  )
• Strong IT skills (MS office, PDM, CAD )
• Travel, domestic and international as required by business needs

Requisite Education and Experience / Minimum Qualifications:

• Four-year college or university degree with emphasis on footwear technology and/or manufacturing
• Minimum 7 years of progressive work experience in the athletic footwear industry, specializing in product development, design and / or marketing.
• 1-2 years of experience in Merchandising, Production or Development
• Minimum 3 years of experience managing a team
• Exposure to the latest in materials, components, processes, and concepts

People Management:
• Evaluate the competencies of his/her subordinates on a regular basis and provides prompt and feedback and guidance to drive high performance
• Takes ownership for Talent Management processes to grow, develop and retain talents.
• Promote a high-performance culture by setting clear expectations and individual goals.
• Translate the company goals into team specific actions and business plans. Control and monitor performance and results.

Key Relationships:

• Global Retail
• Market Retail team including:
o Retail Back Office (RBO) team (within both Lead and Multifunctional Markets)
o Multi-Store Managers
o Store Managers and their Store teams
• Logistics
• Finance
• Global Operations
• Go To Market (GTM) teams
• Supply Chain

Knowledge, Skills and Abilities:

• Leadership and influencing skills
• Advanced user of MS Office suite of products
• Fluent in English
• Fluent in Market HQ language
• Additional third language is an advantage
• Advanced knowledge of Retail Management Systems
• Strong analytical skills
• Structured, organised and process orientated
• Attention to detail as error in analysis will have crucial impact to business
• Ability to work effectively within a team environment and under pressure
• Geographically mobile

Requisite Education and Experience / Minimum Qualifications:

• University degree in business, ideally with marketing and sales focus or equivalent professional experience
• Merchandising Experience: 10-12 years
• Management Experience: 5 years

PURPOSE

• Key player in Sourcing in driving Sourcing’s vision to be the Most Agile, Most Competitive, Most Digitalized & Cleanest Supply Base in the industry.
• Lead the overall business of the Operation Centers/designated factories or factory groups and manage the relationships between adidas Group and T1s ensuring that adidas objectives are met.

KEY RESPONSIBILITIES

• Lead the overall sourcing business, operations, and functions in designated groups of factories/operations centers, to execute the global sourcing strategies.
• Lead the Development & Commercialization and Production teams in the partner groups/OCs ensuring that they fully carry out their expected JD/R&R and that all company standards are met with support from relevant functional heads when needed (including development, material, costing, quality, SEA & ME&I)
• Own all KPI performance and utilize SPIKE framework to drive KPI performance of the managed partners
• Build and maintain close working relationships with the partner senior leadership and functional leads to ensure quick resolution of issues as well as engage them in the overall company strategies.
• Represent operations both internally & externally and foster a strategic partnership and relationship with our customers.
• Contribute to the allocation process through regular collaboration with stakeholders.
• Ensure all operations comply with relevant local laws and adidas workplace standards and freedom of associations.
• Develop and coach team members and take an active role in driving engagement.
• Streamline processes through continuous improvement techniques and tools and challenge existing standards and procedures.
• Maintains a flexible organizational structure capable of adapting to changing business needs.
• Ensure all sourcing operations and practices fully comply with adidas’ Responsible Sourcing & Purchasing Policy, adidas standards and legal requirements, while managing the relevant processes internally and externally.
• Develop and coach team to ensure the best standards of performance, appropriate skillsets and strong succession plans are in place.
• Role model leadership to foster a culture of Diversity Equity & Inclusion that strives for an inclusive workplace.

KEY RELATIONSHIPS

• Global Sourcing
• Headquarter (HQ)
• Product Operations
• Other Global Function Team
• External stakeholders: Sourcing Suppliers

Knowledge, Skills and Abilities

• Have a wide experience of quality management concepts in manufacturing of consumer goods.
• Strong conceptual thinking
• Strong presentation, negotiation, influencing, interpersonal and communication skills.
• Fluent in English (written and spoken)
• Strong MS Office Skills
• Strong leadership skills and ability to lead multidimensional teams.

Requisite Education and Experience

• University degree in engineering/materials or related areas or relevant ‘expert’ work experience
• Minimum 10+ years of relevant business experience and3+ years of people management experience

Purpose of the role:

Create, drive andexecute the Omni-Channel Activation Plan locally and coordinate its consistent execution across all consumer touchpoints in line with Country guidance.

Own and develop the brand activation strategy by creating a cohesive vision for all Omni channel (Wholesale, Retail and eCom) marketing initiatives.

Execute marketing strategies in the best possible way, ensuring optimal amplification of the campaign message at the point of sale and maximising instore conversion.

What you'll do:

• Implement the Italian Omnichannel Marketing strategy by ensuring:

- Maximum amplification of campaign messages, through the activation of all phisical touchpoints: WHS, OC and Franchise

- A maximisation of instore conversion through relevant consumer initiatives

• Maximize business opportunities in the WHS channel through:

- Optimal management of marketing campaigns and instore visibility

- The optimisation of the assortment in accordance with strategic priorities and communication campaigns.

• Maximize business opportunities in BC and Franchise channels through:

- A unified strategy that maximises messaging and campaign activations in both store formats in synergy

- Maximize visibility and initiatives to optimise engagement, instore traffic and conversion in BC and FS.

- Using BC and Franchise as the last mile of the marketing strategy to amplify Brand campaigns and work from awareness to conversion on a growing consumer target, with a focus on Gen Z and Gen Alpha.

- Develop in-store campaign and promotion that drive consumer traffic & buying.

• Mentoring and guiding the team, through:

- Creating ad hoc development and career paths, capable of ensuring an adequate balance between talent turnover and retention.

- The adequate rotation of resources, with the aim of creating rounded and not over-specialised roles and skills, in a logic of possible future rotations and growth.

Additional responsibilities:

• Implement the CTC distribution platform finalizing the key destination doors sell-in packages
• Deliver appropriate channel activation sell-in tools at Sales Launch period
• Plan resources to guarantee perfect execution at POS
• Assist in thecreation of seasonal account plan that outlines aspects of activation, both in-store and out-of-store in collaboration with Business Unit (BU) and channels.
• Ensure all retail space management solutions are partnered with the best point-of-sale with regular updates.
• Report on performance of Omni-Channel marketing initiatives to ensure its optimal marketing activities.
• Provide input on global toolbox performance to Global Concept-to-Consumer to pursue further improvement.
• Share and implement global ISC and VM strategies with Business Unit(BU) and channels in sell-in stage and manage executional excellence to maximize sell-out.
• Execute brand concepts with a special emphasis on key destination doors, in close collaboration with BU, CTC and Sales team.
• Plan and manage Omni-Channel MWB to ensure a right investment decision as well as ROI analysis.
• Monitor performance

Skills you'll need:

• Significant knowledge of the full marketing mix (advertising, events, sponsorship, retail) with a major sales or retailer (sporting goods industry prefered)
• Leading and managing a diverse team
• Marketing Budget management
• Advanced user of MS Office suite of products
• Experience in both market and above market organization preferred
• Ability to think strategically, anticipate and define problems, synthesize complex data and develop innovative solutions, but at the same time also strong in executing.
• Proven project management skills
• Strong communication (both written and verbal) and facilitation (small and large groups) skills
• Ability to deliver effective and persuasive presentations on complex topics to diverse audiences
• Ability to manage through change, make decisions and act comfortably with risk and uncertainty.
• Fluent in English & Spanish
• Experienced people manager

Main requirements:

• +8 years of Sales, Marketing and/or communication experience.
• +4 years of experience of leading a team

Life at adidas:

• Annual bonus
• Meal Voucher
• Gym and Sports opportunities
• Free access to self-learning platform
• Employee Assistance Program (personal counselling)
• Hybrid working model

Key Responsibilities

• Deliver seasonal product journeys, franchise growth plans, pricing, and develop seasonal flows in partnership with Product Managers & Design to address global market needs to plan for each season.
• Own the planning, curating, landing, and measuring consumer assortments for NAM and work in partnership across markets to ensure assortment is also correct for local relevance.
• Ensure we are landing the right product, at the right time, to the right segmentation, in the right volume and at the right price (across all markets with an ownership to NAM).
• Work, as part of BU senior team, to plan seasonal key segments and growth opportunities.
• Own the GTM operations for global key milestone management & delivery, in addition to NAM milestones, and support key account sell-in (COVAs, Previews, Prelines), working in partnership with product management and NAM sales teams.
• Work in partnership with Product Managers to provide locally specific product creation onto of inline range development for commercial opportunities.
• Influence and drive the GTM category, range plans and consumer insights to internal teams and key strategic retailer
• Develop processes to provide clear market performance overviews (including weekly ST reporting, monthly/quarterly market share overview…etc) that can influence product creation and future planning
• Work closely with NAM planning, sales, and finance partnering on order flow and inventory management.
• Lead and motivate direct reports ensuring best in class mentorship, training and development for category and career growth

Key Relationships

• Product Management & Design Teams
• Global market (incl NAM) commercial teams (wholesale & DTC)
• Merchandising Planning and Systems within NAM
• Brand Communications/Marketing
• Sports Marketing
• Finance
• Demand Planning and relevant SCM partners
• xBU partners in originals, football, and US Sports

Knowledge, Skills and Abilities

• Skill in MS Office applications (Outlook, Excel, PowerPoint, Word)
• Strong presentation and interpersonal skills
• Ability to provide merchandising leadership, including ability to manage/mentor team
• Ability to travel both domestically and internationally as needed
• Excellent consumer understanding and ability to interpret insights against strategy
• Excellent verbal and written communication skills
• Ability to work with and influence all levels of the organization
• A thorough understanding of customer markets and trends
• Category specific understanding preferred
• Strong analytical and planning skills
• Ability to travel domestic and international up to 20% of time

Minimum Qualifications

• Four year college or university degree, preferably in Business/Merchandising or related field preferred; and
• Seven (7) years related industry experience
• Equivalent combination of education and/or experience may be substituted for degree
• Previous merchandising experience in the sporting goods industry preferred
• US marketplace experience preferred

• ​
• adidas offers robust and progressive medical, including HSA (Health Savings Account) with employer funding or FSA (Flexible Spending Account) options, dental, vision, prescription drug coverage, adoption, with surrogate and fertility support, short and long-term disability, and basic life and AD&D insurance, which can be supplemented with employee-paid coverage. Employees are able to enroll in adidas’ 401k plan and Stock Purchase Plan with employer match. Full-time employees are eligible for education assistance and generous Leave policies including 12 weeks of paid parental leave.​
• Employees are eligible to earn an annual bonus based on both company and personal performance. Employees accrue prorated flexible time off in the amount .4388 hours per day that increases with years of service, twelve paid holidays throughout the calendar year and Service Time Off during milestone years.
• The anticipated low and high end of the base pay range for this position is $133,000 - $200,000. Actual salary will be based on various factors, such as a candidate’s experience, qualifications, skills and competencies, proficiency for the role.​
• At adidas we offer a Hybrid work policy which requires attendance in the office Monday through Thursday, with the flexibility to work remotely on Friday each week. For work requiring a high degree of collaboration or an in-person presentation, in-office attendance is required even on Friday. The working location of this position is Los Angeles, California.​
• Though our teammates hail from all corners of the world, our working language is English.