Audience Acquisition Program Manager jobs at Sap in United Kingdom, London

Regional Head of People & Culture, dotted line to People & Culture Program Expert (Health, Safety, Wellness)
Full-time, Permanent

Regulatory Compliance & Risk

• Ensure compliance with all relevant US legislation, with support from legal team.
• Track regulatory changes and where relevant update policies, processes, and training (or support these updates across other functions).

Program Strategy & Delivery

• Develop and deliver health, safety, and wellness programs tailored to evolving workforce needs (e.g., hybrid work, psychological safety, mental health, burnout).
• Align programs with SAP’s People Strategy and Global Health & Safety Management Standard.

Governance & Committees

• Provide operational support for the US Health & Safety Council; helping the People & Culture Program Expert run quarterly meetings and drive follow-up actions.
• Support the set up of state-level joint health and safety committees or policies where required by law.

Communication & Collaboration

• Help drive awareness campaigns that foster a culture of wellbeing.
• Where relevant, facilitate health and safety awareness to employees and managers.
• Collaborate with functions such as Total Rewards and Facilities to embed inclusive wellbeing into the employee journey.
• Direct escalations as needed for H&S concerns.

Budget & Vendor Management

• Support the operational needs to manage the health & safety budget and oversee vendors for mental health and safety programming.

Required Skills & Attributes

• Strong self-starter with a track record of resolving complex issues.
• Proven in project/program management to lead from concept to delivery.
• Excellent communicator and data-driven thinker
• Comfortable shifting between high-level planning and hands-on implementation
• Comfortable in a fast-paced environment, managing multiple details at once with prioritization to keep topics moving forward.

Preferred Experience & Knowledge(assets, not requirements)

• Understanding of US health & safety frameworks and legislation.
• Experience in HR, employee experience, or workplace operations.
• Comfortable working across multiple stakeholders and running a council or committee.
• Familiarity with mental health strategies and inclusive wellness.
• Budgeting and vendor management experience.

Additional Focus Areas

• Collaborate with global teams to align local efforts with global standards.
• Use data and insights to continuously improve safety and wellbeing outcomes.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Philadelphia

What you'll do:

• Define and refine target audiences in partnership with stakeholders, data teams, and solution marketing to enable precise, personalized targeting aligned with demand objectives for both hero events and key launches.
• Align channel leads (Web, Promo Email, Organic Social, Paid Media, Field Sales, Partners) with event and launch audience strategies, developing detailed execution and timing plans.
• Manage promotion timelines in collaboration with Field Marketing, ensuring alignment with business and launch priorities.
• Coordinate with Global Event Comms and Campaign Services on promotional email testing, targeting optimization, and delivery.
• Report on performance and insights, providing clear recommendations for ongoing optimization.
• Leverage analytics and work with the data team to refine audience strategies, improve conversion rates, and enhance impact pre-, during-, and post-event or launch.
• Implement standardized tracking/tagging aligned with data taxonomy to ensure consistent reporting and insight generation working
• Lead global audience acquisition and launch workstreams, promoting best practices, standards, and operational excellence.
• Maintain an Audience Acquisition playbook with repeatable, scalable processes, integrating AI and automation where possible.
• Collaborate with our CX&I team to leverage market research and customer insights to inform audience targeting for launches and flagship events.
• Integrate launch audiences into all acquisition activities, ensuring launch messaging is embedded in targeting strategies and coordinated across channels before, during, and after launch.
• Optimize audience flow post-event, guiding engagement with event replays, launch content, and nurture pathways in collaboration with content and GTM leaders.
• Develop tailored, acquisition-focused content for newsletters, digital ads, social media, and other external channels with content experts.

What you bring:

• 7+ years in product / launch marketing, with 5+ years in audience acquisition and event marketing
• Strong expertise in digital marketing, data reporting, analytics, and deriving actionable insights
• Proficient in Adobe Analytics, SMC, Marketo, and Events SAC Dashboard
• Skilled in project management, executive communication, and cross-functional collaboration
• Proven ability to manage complex stakeholder relationships and present to executive audiences
• Data-driven, adaptable, and solutions-oriented with strong problem-solving skills
• Familiar with multi-channel digital strategies within demand generation plans
• Passionate about industry trends and continuous learning

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We win with inclusion

Successful candidates might be required to undergo a background verification with an external vendor.

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Regional Head of People & Culture
Full-time, Permanent

Regulatory Compliance & Risk

• Ensure compliance with all relevant US legislation, with support from legal team.
• Track regulatory changes (with support from the legal team) and where relevant update policies, processes, and training (or support these updates across other functions).

Program Strategy & Delivery

• Own the US Health & Safety strategy: Develop and deliver health, safety, and wellness programs tailored to evolving workforce needs (e.g., hybrid work, psychological safety, mental health, burnout).
• Align programs with SAP’s People Strategy and Global Health & Safety Management Standard.

Governance & Committees

• Lead the US Health & Safety Council; run quarterly meetings and drive follow-up actions.
• Set up state-level joint health and safety committees or policies where required by law.

Communication & Collaboration

• Drive awareness campaigns that foster a culture of wellbeing.
• Where relevant, facilitate health and safety awareness to employees and managers.
• Collaborate with functions such as Total Rewards and Facilities to embed inclusive wellbeing into the employee journey.
• Act as a trusted advisor and escalation point for H&S concerns.

Budget & Vendor Management

• Manage the health & safety budget and oversee vendors for mental health and safety programming.

Required Skills & Attributes

• Comfortable working with senior stakeholders and running councils or committees.
• Proven in project/program management to lead from concept to delivery.
• Strong self-starter with a track record of resolving complex issues.
• Excellent communicator, able to influence senior leaders and adapt to different audiences.
• Strategic, data-driven thinker who can connect compliance, culture, and outcomes.
• Comfortable shifting between high-level planning and hands-on implementation.
• Comfortable in a fast-paced environment, managing multiple details at once with prioritization to keep topics moving forward.

Preferred Experience & Knowledge(assets, not requirements)

• Understanding of US health & safety frameworks and legislation.
• Experience in HR, employee experience, or workplace operations.
• Familiarity with mental health strategies and inclusive wellness.
• Budgeting and vendor management experience.

Additional Focus Areas

• Collaborate with global teams to align local efforts with global standards.
• Advise on the health & safety implications of hybrid work models.
• Use data and insights to continuously improve safety and wellbeing outcomes.

AI Usage in the Recruitment Process

For information on the responsible use of AI in our recruitment process, please refer to our

Please note that any violation of these guidelines may result in disqualification from the hiring process.

Philadelphia

Responsibilities

In this role,you will create and own the Partner demand generation and marketing plans that are aligned with the overall marketing, sales, and business objectives for the UKI. You will plan, develop, and execute marketing activity in line with the businesses overall Partner marketing plans. You will be a valued member of the UKI Marketing team and work cross-functional with other Marketing Managers to ensure Partners are included in relevant campaigns and activities.

Responsibilities include, but are not limited to:

Strategy and planning

• Orchestrate Go-To-Market marketing activities for selected Partners in the UKI

• Define and manage with Partners, their demand generation campaigns, advise on how best to execute such campaigns, discover content and promote new initiatives.

• Advise and initiate Partners demand generation activities to address white spaces and ensure pipeline coverage
• Management of Partner Development Fund (DF) process to ensure ROI on demand generated campaigns is 10X with Partners
• Regular reporting of the Development Fund requests to the key stakeholders
• Work with the UKI Marketing Managers to ensure key Partners are integrated into Line of Business plans where relevant

Stakeholder management

• Consistently align with business stakeholders, understand the role of stakeholder management in the development of effective Partner marketing activities, influencing internal stakeholders and making relevant decisions
• Collaborate with a range of internal and external stakeholders including marketing, channel and sales teams, marketing and communication agencies and corporate partners

Execution Management

• Experienced in social media tools and latest digital marketing tactics to manage and optimize campaigns and branding efforts for direct campaigns but also in conjunction with our partners.
• Campaign-execution related tasks such as data management, content creation and localization, lead handling, reporting and invoicing process.

• Preferred minimum 5 years field or regional Marketing experience. However, emerging talents and those with experience at all levels are encouraged to apply, we believe the key to success is not what you’ve done but your potential for the future.
• Strong communication skills, including strong written English skills
• Ability to think and work strategically
• Marketing campaign management experience; managing multiple tasks and deadlines
• Desire to learn multiple tools and solutions
• Energy, passion and a real “can-do” attitude
• Team player who thrives in a dynamic environment and copes well with pressure
• Inquisitive and not afraid to challenge and ask questions
• Able to manage multiple stakeholders – both internal and external (agency management)
• Ability to thrive in a fast-paced environment and respond to challenging situations
• Strong collaboration skills

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Senior Client Delivery Manager

THE ROLE

CDM Tasks

· Develop a strategic engagement with your client to establish client focus on the core of the services delivered.

· Continuously increase client trusted advisor relationship with executives and key stakeholders

· Demonstrate accountability as the single orchestrator for end-to-end delivery.

· Set up the engagement, manage all engagement delivery lifecycle phases after contract signature (on-boarding, transition, stabilization, operations, off-boarding)

· Ensure operational excellence on contract administration supported by ECS functions (profitability reporting, invoicing, credits, penalties etc.)

· Create and maintain service plans for each customer to proactively manage operational risk and ensure customer adherence to save on costs resulting from unforeseen outages

· Identify service improvements and delivery opportunities and realize the value for the client

· Track and report on business growth and upsell throughout the entire engagement lifecycle

EDUCATION AND QUALIFICATION / SKILLS AND COMPETENCIES

· Bachelor’s degree required; advanced degree preferred in Business Administration, Computer Science, Technical Engineering, Economics or related field

· SAP Basis and/or SAP HANA database administration technology and/or functional knowledge are very important

· Technical infrastructure know-how and technical understanding of virtualized system landscapes is critical for this role

· Strong project management skills & customer-facing experience

· Strong ability to translate between technical and non-technical audience with confidence

· Strong engagement management, relationship building and de-escalation skills

· Excellent presentation, communication and moderator skills

· High competency in multi-tasking and ability to manage multiple engagements in parallel

· Accustomed to working in an international and global virtual matrix organization

· Experienced in the areas of IT service providers and managing outsourcing engagements

· High proficiency in English

· Certification in project management methodology (e.g. PMP) is beneficial

WORK EXPERIENCE

· 4~6+ years’ experience in project management or SAP Operations

· 4~6+ years’ experience in a customer-facing role

· 6+ years’ experience in SAP Basis and/or infrastructure operation/development is preferred/desirable

We win with inclusion

Houston