Uber CRM Marketing Associate 

United States, West Virginia 

970806470

About the Role

As part of our US and Canada CRM team, you will play a key role by leading consumer strategies and executions. You will manage CRM campaigns, partnering with stakeholders to create solutions to business problems via CRM, as well as run A/B tests to learn and develop CRM best practices.

Responsibilities

• Oversee CRM in US&C
• Be the CRM channel expert in the region—this means understanding region benchmarks, understanding best practices for CRM channels, and advising stakeholders on how to leverage our channels most effectively
• Work closely with regional business stakeholders in developing regional CRM strategy
• Manage and develop the CRM calendar
• Work closely with regional business stakeholders to ensure regular planning and prioritization of CRM campaigns within the region
• Plan, execute, and measure key regional CRM campaigns. This includes CRM channel strategy, targeting, and reporting.
• Run coordinated experimentation and A/B tests that will generate the insights of tomorrow
• Communicate and coordinate with stakeholders regarding campaign status updates, launch confirmations, ETAs, blockers, etc.
• Develop, document, and socialize CRM best practices

Basic Qualifications

• BA or MA in Marketing or equivalent experience
• 2+ years of experience in Marketing, E-Commerce or highly analytical roles
• Proven track record of developing strong CRM strategies and campaigns
• Experience with Email Service Providers (e.g. ExactTarget)

Preferred Qualifications

• Critical thinker with creative solutions to solve challenges and meet business requirements
• Strong project management and communication skills that enable you to work with cross-functional stakeholders across multiple teams
• Confidence to develop processes that drive operational efficiency at global scale
• Comfortable analyzing engagement data and developing conclusions based on insights
• Comfortable learning new technologies that help power CRM solutions
• Strong passion to learn and grow; takes initiative to succeed
• Experience with Excel & SQL is a plus

For New York, NY-based roles: The base salary range for this role is USD$101,000 per year - USD$112,500 per year.

For San Francisco, CA-based roles: The base salary range for this role is USD$101,000 per year - USD$112,500 per year.