Amazon Sr Lead Twitch EU 

United Kingdom, England, London 

958249946

Key job responsibilities
* Drive the vision and the end-to-end strategy for positioning, pricing, packaging, and planning of Twitch advertising offerings.
* Maintain firm grasp of video, display and social media advertising market and competitive trends to identify and assess opportunities.
* Lead quantitative analysis of demand, including opportunity sizing of both traditional/existing demand channels and emerging/new demand sources.
* Reconcile supply-based budget models with demand-based analyses, in coordination with Finance teams.
* Analyze and recommend trade-offs between price, volume and yield-generating strategies.
* Work with sales teams on enablement and demand generation strategies to achieve revenue and adoption targets.
* Drive growth of Twitch advertising offerings, including business management in support of org goals around revenue, product adoption, advertiser maturity advancement, etc.
* Track quarterly sales pacing (to budget revenue and/or other goals), and recommend adjustments to GTM strategies or tactics as appropriate.
* Produce stack-ranked set of sales priorities to influence product requirements, roadmap decisions and trade-offs.
* Partner with Ads Marketing on customer-facing Video Sales and Marketing narratives.
* Partner with cross-functional leads across the Ads organization to ensure execution of GTM strategies, including tactical week-to-week guidance and support.
* Effective at articulating and presenting complex concepts to cross functional audiences using hard data and metrics to support assumptions.