Define quarterly region-specific marketing plans, with a strong focus on pipeline generation programs, aligned and agreed with the sales leadership team.
Manage field marketing programs that drive demand generation, promote customer retention, and increase brand recognition for our CloudOps solutions.
Build joint channel marketing plans with focus partners, agreeing on MDF support where ROI is justified and aligned with channel leadership.
Execute third party or proprietary events, meeting programs, channel co-marketing / demand gen programs, hyperscaler co-marketing programs, etc, applying marketing best practices.
Maintain a marketing calendar of all region-specific events and activities for broad visibility.
Monitor and analyze field and channel marketing program results to measure and improve program effectiveness.
Partner closely with Inside Sales and field sellers to ensure timely lead follow-ups.
Attend sales and channel virtual team meetings and QBRs as the marketing representative.
Align with NetApp core’s Global Events and Field Marketing teams to identify opportunities for collaboration.
Job Requirements
5+ years of experience in field and/or channel partner marketing.
Experience working at global technology companies, especially SaaS / cloud companies.
Experience partnering with top-tier channel and alliance partners.
Experience with Asana, Salesforce and Demandbase a big plus.
Results-driven, can-do attitude, attention to details, and customer-first mindset.
Excellent written, verbal and presentation skills.
Willingness to travel within North America to support field events up to 30% of the time.
5+ years of experience in field and/or channel partner marketing.
Experience working at global technology companies, especially SaaS / cloud companies.
Experience partnering with top-tier channel and alliance partners.
Experience with Asana, Salesforce and Demandbase a big plus.
Results-driven, can-do attitude, attention to details, and customer-first mindset.
Excellent written, verbal and presentation skills.
Willingness to travel within North America to support field events up to 30% of the time.
IC - Typically requires a minimum of 5 years of related experience.Mgr & Exec - Typically requires a minimum of 3 years of related experience.
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