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PayPal Manager Paid Media Acquisition - Venmo United States, New York, New York 917019078
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Job Description:
As the Paid Media Acquisition Manager, you will play a pivotal role in owning and optimizing performance paid media campaigns to achieve substantial growth in Venmo usage. This position requires a dynamic individual capable of collaborating cross-functionally with analytics, creative, legal, martech, and media agency teams. The Manager will leverage data-driven insights to design innovative campaigns for the Venmo business, and our ideal candidate is highly influential, organized, and accountable.
Lead the ideation and strategy for paid campaigns supporting Venmo acquisition and manage agency support for execution of paid campaigns.
Analyze campaign performance trends and insights to gather learnings, optimize, and inform future paid strategy.
Partner cross-functionally with brand, creative, integrated marketing, and product marketing leads on paid strategy and briefs, including creative briefs.
Collaborate with Analytics, Ops, and Martech to drive best-in-class support of measurement, setup, and tech stack updates that enable your campaigns.
Monitor industry trends for brand and partnerships campaigns that could influence paid strategy.
Design paid tests to find efficiencies and shape future paid strategies.
looking for:
years ofexperience in paid mediamanagement,with an emphasis on performance media.
1-2 years ofhands-on experience in-platform (paidsocial, programmatic)required
Deep understanding of paid media forapp, including MMPs, app campaigns.
Experience managingagency teams+ direct reports
written and verbalcommunication skills,with the ability to communicatecomplexpaid concepts to non-paid stakeholders.
in all that you do,working
Project management skills,with strongprioritizationcapabilitiesand attention to detail.
Analytical mindset, comfortable with discussing measurement approaches, reporting, and “digging into the numbers.”Effective at forecasting performance when designing media plans.
Bachelor’s degree or equivalent work experiencerequired
Nice-to-haves: experience infinserv/fintech
Travel Percent:
The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .
The U.S. national annual pay range for this role is
$64000 to $156750
Our Benefits:
Any general requests for consideration of your skills, please
to view the notice.
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