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Akamai Account Based Marketing Manager - 
United States 
812999816

21.11.2024

Partner with the best

The Account Based Marketing Manager partners with the sales organization to develop high-impact ABM programs that generate pipeline and engagement for top accounts. You will be a data driven marketer who understands the marketing funnel, B2B sales cycles, B2B marketing, technologies and analytics. This is for someone who loves working cross-functionally to create an innovative strategy to educate and excite.

As an Account Based Marketing Manager, you will be responsible for:

  • Understanding Akamai's go-to-market strategy and sales plays
  • Strategizing, executing, and optimizing a data-driven ABM strategy to achieve business goals
  • Driving tailored messaging and content strategy through multi-channel campaigns
  • Aligning with Sales to coordinate, communicate and optimize the impact of ABM programs
  • Delivering against KPIs that align to the demand funnel
  • Leveraging data and analytics to measure and analyze performance to optimize campaigns with stakeholders

Do what you love

To be successful in this role you will:

  • Have 8 years of B2B industry experience in growth marketing, demand generation or ABM and a Bachelors degree
  • Develop and launch 1:Few and 1:Many ABM programs to increase engagement and drive pipeline and revenue generation
  • Be a strategic thinker with a drive to bring new ideas and creativity to the team
  • Demonstrate experience delivering and expanding sales pipeline through marketing programs
  • Have data-driven aptitude for analysis and decision making

Working for you

At Akamai, we will provide you with opportunities to grow, flourish, and achieve great things. Our benefit options are designed to meet your individual needs for today and in the future. We provide benefits surrounding all aspects of your life:

  • Your health
  • Your finances
  • Your family
  • Your time at work
  • Your time pursuing other endeavors

Our benefit plan options are designed to meet your individual needs and budget, both today and in the future.