Microsoft Consumer Channel & Partner Marketing Lead Microsoft 

Taiwan, Taoyuan City 

778192030

In the

an exciting time to be here in CSO.

In this role, you willbe responsible forplanning and executing omni-channel marketing initiatives that focus on consumer engagement withalign with globaland key performance indicators (KPIs)functional experienceand global market insights, and drive, quality acquisitionsand return on investment (ROI) for

deliver integrated consumer marketing, execution excellence, and brand love. You will act as a trusted advisor to drive strategic decisions about our marketing investment strategy,multiple funding sources and

By joining theConsumer Channel & Partner Marketinglocal learnings and best practices from diverse markets and scale them globally. You will also collaborate with world-class channel and partner marketing professionals to create and pilot new consumer experiences that will scale across our partner footprints—from market-maker retailers and strategic retailers to distributors,original equipment manufacturers (OEM) and competitors.

a culture-builder, attracting anddiverse talent and unique perspectives.

Required/Minimum Qualifications

• digital, retail, channel marketing, marketing, retail sales, or commercial sales experience.
• OR equivalent experience.
• 5+ years people management experience.
• 1+ year(s) experience working in subscription business(es)

Additional or Preferred Qualifications

• Bachelor's Degree in Business, Marketing, Business Development, Business Management, Communications, or related field AND 8+ years sales, marketing, or business development experience
• Master's Degree in Business Administration, or related field AND 6+ years sales, marketing, technology-based, or business development experience
• OR equivalent experience.

• 8+ years of marketing industry experience, preferably in the retail space with experience managing multiple product categories, subscription models, and a complex sales motion.
• Experience building integrated partner marketing plans and campaigns for subscription-based services, leveraging product and audience data to create relevancy.
• Experience interfacing with partners, with a proven track record delivering growth and performance metrics in a subscription context.

Certain roles may be eligible for benefits and other compensation. Find additional benefits and pay information here:Microsoft will accept applications for the role until April 12, 2025.

Omnichannel Strategy

• Land best-in-class product launches, key seasonal initiatives, and sustained marketing to drive subscription growth for Microsoft 365.
• Develop co-marketing opportunities and plans with retail, OEM, Apple, and distribution partners toshowcaseM365 benefits.
• Activate ecommerce sales journeys through digital marketing excellence, mobile-first executions, and social commerce strategies.
• Influence conversion in-store and online through seamless and connected shopper journeys centered on M365 offerings.
• Work with functional leaders tooptimizeretail presence across the M365 ecosystem, driving shopper simplification and value articulation.
• Build brand advocates among retail sellers and consumers through training, evangelism, and community engagement platforms specific to Microsoft 365.
• Collect andidentify

Consumer and Partner Marketing Execution

• Generate global strategy for regional teams and global retail partners, driving adoption and usage of global tools, programs, and playbooks tailored for M365.
• Develop co-marketing strategies and campaigns in partnership with OEM and Apple marketing teams that can scale across channels to highlight M365’s AI-driven productivity features.
• Review and provide guidance on partner planning and investment strategy to maximize reach and effectiveness across our retail, OEM, Apple, and distribution partners.
• Apply partner marketing principles to co-create targeted marketing campaigns for M365 to support key business lines, with clear KPIs and marketing value.
• Use analytics and insights tooptimizeinvestment strategies and execution across marketing investments, ensuring ROI and a robust subscriber base.
• Coordinate with consumer marketing teams across Microsoft to ensure through-the-line, full-funnel marketing planning that consistentlyshowcasesM365’s core value propositions.

Asset Distribution & Localization:

• appropriate creativeand messaging including localization and distribution of content.
• Leverage AI-powered test-and-learn strategies to reimagine marketing content creation.
• Partner with a dedicated leader managing the overall program to ensure best-in-class global execution and local market impact.

Team Growth & Development

• Serve on the M365 Leadership Team, partnering with the worldwide category team to drive global strategy.
• Manage andparticipatein functional communities, ensuring effective communication and clarity around M365 priorities.
• Attract, build, andretaina high-performing, diverse team.
• Inspire the team to do their best work, ensuring continuous skill development and capability growth.

Other

• Embody our and