Nike Lead Professional Retail Marketing Basketball GC 

China, Shanghai 

542463871

This job is a Lead professional job for Retail Marketing to drive brand awareness and boost business in the retail. You'll play a critical role in crafting and implementing strategies that resonate with consumers and enhance our market presence.

Responsibilities

• Represent Men’s performance (focusing on BB) RB in x-functional meetings to collect and report information to their manager with their own POV from Retail Brand expertise and judgement of what’s best for consumer.
• Collaborate with Brand, Digital Brand counterpart to drive the creation and execution of campaigns in Nike Retail Stores, with services and experience.
• Deliver Retail brief based on Brand Brief and FOP strategy.
• Quick reaction to quick strike projects. Eg, Athlete tour, etc.
• Collaborate with the concept & exptience team to elevate the consuemr experience in retail for thei resposible FOP.
• Coach and influnce their junior peers with their Retail Makreting experties and understandng of the market.

Requirements

• Bachelor's degree in Marketing or Business or related field.
• 8 years+ of experience, with internships in retail marketing or marketing.
• Proficiency in basic marketing tools like understanding consumer research report, and Keynote, MS Office.
• Strong communication skills, with the ability to write compelling brief and interact well with customers and x-functional teams.
• A growth mindset eager to learn and quick actions to facilitate the project in retail marketing mix.