Nike Lead Professional Retail Marketing Concept Experience Hub GC 

China, Shanghai 

708678302

Overview of the Job:

You will work with different function squads, Concept and marketplace counterparts, spanning from global to city teams to bring these strategies and visions to life.

Key Partnership:

• X-functional Retail marketing & Brand Creative teams including RB, VM, RP, EKIN, Store Design and Storytelling Design.
• X-functional marketplace teams including NDSS, Retail Concept, Field, CARE, Account, Social Commerce, and Merch.
• Global Retail Marketing and Concept Experience counterparts

Job Responsibility:

• Develop and perfect consumer journeys for assigned retail stores focused on storytelling framework and principle across product, service & experience, inclusive of value engineered marketing playbooks, toolkits and process.
• Obsess the details and power up the retail fundamentals, through partnership with x-functional teams to build the storytelling & iconic store experience needs and make sure the deliverables are retail right.
• Advance Nike’s marketing muscles to inspire & empower athletes* to drive loyalty and create best-in-class path to purchase store via O2O marketing.
• Apply data, insights and learnings to map out consumer journeys and adapt global plans and briefs to fit within the GC marketplace.

Functional Skill Required (Hard skills):

• Solves problems; takes a new perspective on existing solutions
• Independently utilizes knowledge, skills, and abilities to identify areas of opportunity, resolve complex problems & navigate solutions.
• Makes decisions within guidelines and policies.
• Is accountable for small projects or programs with manageable risks andresourcerequirements.
• Acts as a resource to teammates. Completes work independently with review at critical points; requires guidance only on complex issues.
• Performs work in support of marketing plans; demonstrates link between daily work andcompanymission; participates in initiatives, programs or products with moderate visibility.
• Ensures actions protect company image and limits risks

Leadership Skill Required (Hard skills):

• Instills trust
• Embraces & leads change
• Fosters effective teamwork
• Inspires and motivates a team to excel
• Thinks strategically
• Communicates vision and purpose
• Cultivates innovation
• Elevates the standard of excellence
• Creates an amazing and fun culture

Experience Required (Soft skills):

• Typically requires a bachelor’s degree, minimum of 8 years directly relevant work experience.
• Creatively oriented will be essential to push outside the box thinking
• Has a passion to build ‘new’ ways of doing/thinking
• Has innate curiosity to learn and grow, professionally.
• Is familiar with English and can write/speak fluently.