Capital One Principal Associate Marketing Strategy Retail Bank 

United States, Virginia, Arlington 

489466074

Responsibilities:

• Manage the monthly monitoring of approved Marketing claims and share POV on needed updates to Legal and Marketing when necessary

• Lead the claims substantiation process by partnering closely with Legal, Product and Marketing intent owners to document and socialize supporting evidence

• Review Marketing campaigns to ensure proper disclosure(s) are added and verify language accuracy by comparing to centralized disclosures doc

• Regularly review creative creative re-approvals to ensure claims and disclosures are still accurate and approved for use

• Lead audits of Marketing messaging & claims to ensure consistency of claims in market and manage action plan if changes are needed

• Operate effectively in an agile environment and effectively reconcile feedback from key stakeholders, including business leads, Legal and Compliance

• Stay plugged into industry Marketing trends and proactively share ideas on new ways to articulate claim language that will resonate with our target audience

• Develop and manage timeline for all deliverables, coordinate review cycles and production schedules with various internal teams, agencies and vendors

• Problem solve with peers on other teams and communicate relevant updates to senior leaders

Ideal candidate will have the following skills:

• Hands on experience developing Marketing messaging & claims

• Exposure to legal processes related to approving Marketing messaging & claims

• Successful track record in facilitating alignment across matrixed or cross-functional teams

• Very organized and able to self-manage details of multiple projects, deadlines and changing priorities simultaneously while maintaining excellent and accurate work

• Highly effective communication skills with outstanding writing and verbal persuasion abilities

Basic Qualifications:

• Bachelor’s Degree or military experience

• At least 5 years of experience in Consumer Marketing, Communications, or Project Management

• At least 5 years of experience executing Marketing Communications Campaigns

Preferred Qualifications:

• Experience in financial services Marketing

New York City (Hybrid On-Site): $118,700 - $135,400 for Principal Associate, MarketingThis role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and/or long term incentives (LTI). Incentives could be discretionary or non discretionary depending on the plan.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1-800-304-9102 or via email at . All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.