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Philips Senior Consumer Marketing Manager 
Netherlands, North Holland, Amsterdam 
484404132

Yesterday
Senior Consumer Marketing Manager

Your Challenge:

leading breakthrough innovations of the oral health care category in the global environment.
Consumer Marketing Manager Power Toothbrushesbusiness. You will enter the fast-paced, multinational environment of Philips Personal Health in the globalHeadquarters in Amsterdam Zuid.

international experience: your peers have background in various parts of the ‘value chain’ bringingexperience in

‘upstream’ marketing as well as ‘downstream’ experience e.g. from working in salesorganizations or market communication. You help coaching marketing managers and marketing internson the job and contribute to their professional development.


Your role:

  • consumers a superior performance and product experience.

  • Translate in-depth market, consumer, dental professional and competitive analyses into winning conceptsby defining – market specific - product positioning.

  • Integrate these new concepts into a strategic product roadmap (including services, software and clinicalclaims roadmaps) that uniquely addresses the needs of consumers, health care professionals andproviders in Philips Personal Health markets.

  • Deliver innovation to the market via the innovation product development process, from idea to productintroduction, including creating and maintaining a business case.

  • Develop Global Go-to-Market planning for a successful launch of the innovations in the lead markets frompricing strategy, distribution strategy to Marketing Communication strategy.

  • Managing own product portfolio and ensure commercial success (sales, margin, market share, etc.)

  • Responsible for lifecycle management and market readiness. Ensure completion of appropriatedeliverables (feature descriptions, value propositions, costing/pricing/quoting materials, etc.)

  • Analyze and synthesize data to deliver actionable, impactful and visual recommendations to enable data-driven decision making.

  • Interact with all associated disciplines, including R&D departments, internal and external agencies,MarComm, Market Intelligence, Finance and the Commercial Organizations of key lead markets

You're the right fit if:

  • MBA qualified in a relevant subject area (for example business/strategic marketing, economics)

  • 8+ years of upstream and downstream marketing experience in global branded FMCG or durableconsumer goods including new product introductions and life cycle management in a global or regionalcontext. You have gained your experience from a similar global position driving marketing and innovationplans across markets.

  • Experience with NPDs new product development and new product introductions.

  • Experience of consumer market research and market intelligence

  • Understanding of retail market dynamics, having dealt with product promotions, trade marketing, shoppermarketing activations, product launches and/or marketing communications to drive business results andgrowth.

  • Your conceptual thinking, organizational and communication skills allow you to influence and motivateothers

  • Your strong drive and advanced ability to manage multiple stakeholders in a complex environment

  • Your ability to develop realistic and comprehensive Business Cases.

  • Your experience in consumer health/ lifestyle products, and a data and consumer driven approach allowsyou to identify new opportunities and translate them into winning propositions.

  • You are naturally curious with a proactive mindset, who strives for continuous improvement

  • You can analyze and synthesize data to drive business decisions.

  • International mindset and the ability to talk efficiently to different people in different countries.

  • Fluent English; other languages are a plus


We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
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If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our culture of impact with care .