PayPal Director PMM – Payments Platform 

France, Occitania, Toulouse 

478853927

Essential Responsibilities:

• Develop insights and conduct market analysis to inform product strategy and positioning

• Create and refine value proposition narratives tailored to market segments

• Monitor and analyze competition to identify opportunities and threats

• Collect and validate customer feedback to guide product development

• Lead early detection and resolution of customer issues to improve satisfaction

• Oversee performance tracking through instrumentation and dashboarding

• Translate insights into actionable recommendations for product enhancements

• Drive the execution of key initiatives and go-to-market strategies

• Collaborate with cross-functional teams to deliver impactful merchant solutions

• Lead regional product marketing initiatives to align with business objectives

Minimum Qualifications:

• Minimum of 15 years of relevant work experience and a Bachelor's degree or equivalent experience.

Key Responsibilities:

• Craft and evolve positioning and messaging for PayPal’s Open Platform, emphasizing flexibility, modularity, and developer enablement.

• Develop end-to-end solution narratives that unify API products, risk, compliance, identity, and orchestration capabilities into compelling platform value stories.

• Ensure alignment between product roadmap and go-to-market messaging to support a solution-based selling motion.

• Partner with Sales, Solutions Engineering, and Vertical Leads to define platform use cases by segment and industry.

• Translate technical capabilities into business impact narratives for different audiences—from developers to CFOs.

• Lead cross-functional GTM launches and ensure readiness across channels, sales teams, and customer success.

• Own the development of sales toolkits, pitch decks, ROI models, demo narratives, competitive battle cards, and objection handling materials.

• Enable Sales and Partnerships teams with content and training to sell platform-first solutions, not point products.

• Collaborate with Demand Gen and ABM teams to align platform messaging with 1:1 and 1:few targeting strategies.

• Define platform buyer personas—from developers and product managers to CTOs and Heads of Payments—and map out their decision journeys.

• Conduct and leverage market research, win/loss analysis, and product usage data to shape product-market fit and influence the roadmap.

• Maintain a deep understanding of the competitive platform ecosystem, including Stripe, Adyen, Braintree, and others.

• Be the connective tissue across Product, Sales, Solutions, and Marketing—ensuring everyone is aligned on value, messaging, and execution.

• Represent product marketing on core working teams, shaping GTM strategy from early product development to launch and beyond.

• Mentor and develop junior PMMs focused on technical and platform products.

Qualifications:

• 8–10+ years of experience in B2B or platform product marketing, preferably in payments, fintech, developer platforms, or infrastructure SaaS.

• Proven success launching and growing API-based, modular products in enterprise or mid-market segments.

• Deep understanding of solution selling in complex sales cycles involving both business and technical stakeholders.

• Ability to translate complex product capabilities into compelling, customer-first stories.

• Strong collaboration skills with Sales, Product, and Engineering teams.

• Experience building sales enablement tools that lead to measurable impact in pipeline growth and conversion.

• Excellent written and verbal communication skills; executive presence is a must.

• Passion for platform thinking, innovation, and empowering businesses through technology.

Travel Percent:

The total compensation for this practice may include an annual performance bonus (or other incentive compensation, as applicable), equity, and medical, dental, vision, and other benefits. For more information, visit .

The US national annual pay range for this role is $152,500 to $262,350

Our Benefits:

Any general requests for consideration of your skills, please