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Senior CategoryCM of Trading Cards willbe responsible forThis includesleading 1-2 of the keyworkstreams on a day-to-day basis focused on achieving GMV targetsPartnering closely with the workstreampartnership lead.
and UK with light support for Canada and Australia providing updates to key initiatives and investments.
Category Vision:Bay’s vision in trading cards & collectibles is to be the preferred destination for passionate hobbyists because we offer a trusted and innovative experience for buying and selling.
the
Buyer: “eBay will offer aone stop shopfor everything I need to flip, collect and invest my collectibles”
Seller: “Itrust selling collectibles on eBay
This individual will act as the subject matter expert for their category and have a clear perspective on framing up the approach and success criteria of key initiatives necessary to drive GMV and CSAT success. They will invest inbuilding out
CM willbe responsibleto drive baseline GMV growth, including the following activities:
report outon the business critical metrics including conversion rate, ASP, top buyer/seller growth, traffic and more on a weekly, monthly, and quarterly basis. Responsible for leading WBR, MBR, QBR conversations and documentation for your key categories of business. Responsible for the outcome recommendations on next step tactics and execution
PartnerSupport & Optimization: Responsible for supportingkey partner(s)ensuring the seller is managed and supported end-to-end, whileidentifyingopportunities to grow thesellersbusiness and improve the seller health
Product: Responsible for partnering with the product team on providing input into key initiatives (1-3 annually) grounded in consumer insights and data. Responsible for supporting the identified initiatives along the product lifecycle as a SME providing input and direction against the NorthStar to achieve program success
Competitive Landscape:Monitorandreport outon competitive market dynamics and competitor movementsidentifyingany pivots eBay may need to make
Consumer Insights: Partner and leverage consumer insights and teams to dive deep into understanding our current customers buying behaviors, providing input into new research studies
Site Merchandising: Responsible for defining a 52-week calendar outlining key retail moments, events, and seasonal events where eBays should show up on the homepage and category pages (Ex. Superbowl) partnering with the merchandising team to develop events that generate relevancy, visibility, and GMV growth
Marketing Success: Provide input into return on investment positive marketing events onsite and offsite including paid investments and exhibitions (booths as shows). Monitor event traffic, conversion, and findings ensuring there is a clear value for every investment that is non-awareness based. Responsible foridentifyingselectionand promotions necessary to support campaigns
identifyan annual ads revenue goal partnering to pitch and onboard more sellers into the ADS program
Qualifications:
, Marketing, or a related field; advanced degree preferred
Proven experience in category management, e-commerce, retail, or a related industry.6+ years
Strong analytical skills with the ability to interpret complex data and translate it into actionable insights
Excellent communication and presentation skills, with the ability to influence partners at all levels
Demonstrated ability to lead cross-functional projects and get results in a fast-paced environment
Creative problem solver with a customer-centric approach to problem-solving
Proficient in using analytical tools such as Amplitude and experience with site merchandising tools
Skills:
Strategic planning and execution
Market analysis and trend forecasting
Financial savvy and budget management
Relationship building and negotiation
Project management and organizational skills
Adaptability and agility in a dynamic marketplace
Leadership and team development
The pay range for this position at commencement of employment in California, Washington, or New York is expected in the range below.
$144,000 - $216,150This website uses cookies to enhance your experience. By continuing to browse the site, you agree to our use of cookies. Visit our for more information.
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