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Red hat Global Program Marketing Manager Services TAM + Digital 
United States 
43448293

Yesterday

What you will do

  • Develop a comprehensive marketing plan to amplify market awareness and drive demand and consumption of offerings

  • Create concise and compelling core messaging that embodies key features based on research and input from cross-functional teams

  • Continuously track the success of marketing campaigns to define effectiveness and needed improvements

  • Develop and execute a comprehensive marketing plan to enhance market awareness and drive demand for Red Hat Services offerings.

  • Conduct research to understand key market trends, personas, and value propositions.

  • Create concise messaging and collaborate with various marketing functions to integrate messages across channels.

  • Manage content funnel for services social media and web pages.

  • Design and deploy tactical marketing campaigns for continual engagement with target audiences.

  • Establish and maintain cross-functional global relationships with stakeholders.

  • Measure digital performance and develop best practices for program effectiveness.

What you will bring

  • 4+ years of experience in program or digital marketing, social media, or related marketing role

  • Bachelor's degree in Marketing or related field

  • Experience developing strategic and comprehensive marketing plans, including market understanding, marketing strategy, targeted messaging, campaign development, and implementation

  • Ability to translate program and product information into compelling value propositions, messaging, and impactful content

  • Excellent communication and interpersonal skills and ability to successfully guide projects involving various internal groups and multiple levels of management

  • Previous experience with Sprout Social is a plus but not required

  • Solid project management, planning, and organization skills with great attention to detail; ability to take the initiative and deliver projects unsupervised

  • Motivated, collaborative, and customer-focused

  • Ability and desire to work in a results-oriented, fast-paced team environment, adapting quickly and succeeding in changing environments

  • A solid history of metrics-driven marketing to measure effectiveness, continuous improvement, and impact on revenue

The salary range for this position is $74,900 - $119,830. Actual offer will be based on your qualifications.

Benefits

  • Comprehensive medical, dental, and vision coverage

  • Flexible Spending Account - healthcare and dependent care

  • Health Savings Account - high deductible medical plan

  • Retirement 401(k) with employer match

  • Paid time off and holidays

  • Paid parental leave plans for all new parents

  • Leave benefits including disability, paid family medical leave, and paid military leave

  • Additional benefits including employee stock purchase plan, family planning reimbursement, tuition reimbursement, transportation expense account, employee assistance program, and more!

Posting date4 weeks ago(4/5/2024 9:59 AM)