US Bank Digital Analytics Analyst Category Technology 

United States, Minnesota, Minneapolis 

432545054

Ideal candidate will have strong business analytics acumen, relationship building, project management and leadership. The role requires equal parts digging into structured/unstructured data to drive insights as well as compiling and presenting the findings to senior management. Knowledge of digital onboarders (e.g. LiveRamp) and exposure to ad platforms (e.g. The Trade Desk, Google DV360, Google Ads) is a strong plus.

Core Job Responsibilities

• Deliver insights and provide actionable recommendations for optimization based on reported results, benchmarks, discovered patterns and all necessary context

• Identify/anticipate and resolve gaps in web analytics/tagging for successful downstream measurement of marketing campaigns

• Ongoing pursuit of deep understanding of the web analytics, tagging, data management and site personalization/optimization tools to identify untapped opportunities to drive new to bank prospect engagement with the site and ultimately conversion

• Liaise with internal partners and vendors as needed for strong partnership vision and goals

• Collaborate with media and advertising partners where necessary to ensure common understanding and utilization of targeting, analytics and reporting to drive efficient use of budget to drive conversions

• Advocate and find new opportunities to grow corporate segment by leveraging the bank’s Marketing and technology stack as well as identify new opportunities by proactively exploring partnerships/solutions in the market

Basic Qualifications

• Bachelor's degree in a related field, or equivalent work experience

• Five to seven years of statistical and/or data analytics experience

Preferred Skills/Experience

Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours):

• Healthcare (medical, dental, vision)

• Basic term and optional term life insurance

• Short-term and long-term disability

• Pregnancy disability and parental leave

• 401(k) and employer-funded retirement plan

• Paid vacation (from two to five weeks depending on salary grade and tenure)

• Up to 11 paid holiday opportunities

• Adoption assistance

• Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law

EEO is the Law

U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the .

The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $102,340.00 - $120,400.00 - $132,440.00 Job postings typically remain open for approximately 20 days of the posting date listed above, however the job posting may be closed earlier should it be determined the position is no longer required due to business need. Job postings in areas with a high volume of applicants, such as customer service, contact center, and Financial Crimes investigations, remain open for approximately 5 days of the posting listed date.