מציאת משרת הייטק בחברות הטובות ביותר מעולם לא הייתה קלה יותר
Ideal candidate will have strong business analytics acumen, relationship building, project management and leadership. The role requires equal parts digging into structured/unstructured data to drive insights as well as compiling and presenting the findings to senior management. Knowledge of digital onboarders (e.g. LiveRamp) and exposure to ad platforms (e.g. The Trade Desk, Google DV360, Google Ads) is a strong plus.
Core Job Responsibilities
Deliver insights and provide actionable recommendations for optimization based on reported results, benchmarks, discovered patterns and all necessary context
Identify/anticipate and resolve gaps in web analytics/tagging for successful downstream measurement of marketing campaigns
Ongoing pursuit of deep understanding of the web analytics, tagging, data management and site personalization/optimization tools to identify untapped opportunities to drive new to bank prospect engagement with the site and ultimately conversion
Liaise with internal partners and vendors as needed for strong partnership vision and goals
Collaborate with media and advertising partners where necessary to ensure common understanding and utilization of targeting, analytics and reporting to drive efficient use of budget to drive conversions
Advocate and find new opportunities to grow corporate segment by leveraging the bank’s Marketing and technology stack as well as identify new opportunities by proactively exploring partnerships/solutions in the market
Basic Qualifications
Bachelor's degree in a related field, or equivalent work experience
Five to seven years of statistical and/or data analytics experience
Preferred Skills/Experience
Experience in analytics, advanced analytics/statistics, predictive modeling
Strong analytic skills with the ability to extract, collect, organize, analyze and interpret trends or patterns in complex data sets
Demonstrated project management skills
Effective interpersonal, verbal and written communication skills
Experience in B2B Marketing and Analytics tools and technology.
Direct experience with analytics technologies such as Adobe Analytics, Tealium, Adobe Audience Manager, Adobe Experience Platform, LiveRamp, Marketo, DemandBase
Working knowledge and understanding of Paid media channels such as programmatic display, Paid Search and Social platforms.
Hands on experience working with structured and unstructured data and proficient in analyzing existing SQL and writing new SQL queries.
Experience working with ETL tools such as SAS, Alteryx, R or Python
Proficiency in analytics data visualization tools such as Tableau, Power BI or other similar tools
Strong technical skill with MS Excel and MS Power Point
Experience packaging and presenting analytical output
Ability to operate within a marketing tech stack to conduct and interpret statistical analyses for significance, trends, forecasts and segmentation purposes
Knowledge of statistical methodologies and application of methods within a digital marketing ecosystem
Skilled in translating business questions into analytics requirements
Experience working on Agile marketing teams is a plus
Experience in the financial services industry is a plus
Our approach to benefits and total rewards considers our team members’ whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours):
Healthcare (medical, dental, vision)
Basic term and optional term life insurance
Short-term and long-term disability
Pregnancy disability and parental leave
401(k) and employer-funded retirement plan
Paid vacation (from two to five weeks depending on salary grade and tenure)
Up to 11 paid holiday opportunities
Adoption assistance
Sick and Safe Leave accruals of one hour for every 30 worked, up to 80 hours per calendar year unless otherwise provided by law
EEO is the Law
U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the .
The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range: $102,340.00 - $120,400.00 - $132,440.00 Job postings typically remain open for approximately 20 days of the posting date listed above, however the job posting may be closed earlier should it be determined the position is no longer required due to business need. Job postings in areas with a high volume of applicants, such as customer service, contact center, and Financial Crimes investigations, remain open for approximately 5 days of the posting listed date.משרות נוספות שיכולות לעניין אותך