Bachelor's degree in a research or quantitative field, or equivalent practical experience.
5 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations.
5 years of experience designing, scoping, executing, and delivering research and analysis projects in marketing, research and insights fields (e.g., consulting, research, consumer or Business-to-Business marketing insights).
Experience managing research and measurement agencies.
Preferred qualifications:
5 years of experience with qualitative research methods and approaches.
5 years of experience with sampling, survey writing, and analysis of survey data including weighting and assessing data quality.
5 years of experience with designing experiments, analyzing data from experiments, and summarizing findings.
5 years of experience analyzing and manipulating data sets to leverage data insights into presentations for business stakeholders.
3 years of experience with data querying languages (e.g. SQL) and tools to work with data sets.