Adidas MARKETPLACE ACTIVATION MANAGER OMNICHANNEL 

China, Shanghai, Yangpu District 

284624702

Purpose of the role:

The role of the One Calendar manager is pivotal in ensuring the perfect coordination of all cross-channel strategies in the wholesale market.

What you'll do:

• Ensuring optimal oversight of all crucial business moments: from brand statements to purely commercial ones.
• Full tracking of the whole activation plans spectrum (from awareness to conversion).
• Identifying and supporting crucial moments in the Italian market (Salone del Mobile, Internazionali di Tennis) with ad hoc plans, proposing possible activations that work on all levels of the funnel, especially on traffic and conversion.
• Coordinating with all channel managers, both on the Omnichannel side and on the Sales side, to ensure consistency in plans and relevance of channel activations with respect to business priorities.
• Coordinate and track the Omnichannel budget.
• Update and coordinate AKA plans to align the respective plans as much as possible.
• Coordinate consumer data with the Insight Europe team.
• Coordinate with Marketplace team to have a full spectrum of data analytics: from consumer to sell out, to properly capture dynamics and opportunities of each BU.

Main Requirements:

• University degree in business with Sales /Marketing focus
• Understanding of WHS/Retail
• Strong data analytics
• Leadership skills in order to drive processes and creating consensus
• Project management abilities
• At least 5 years’ experience in Trade Marketing and/or Retail
• Experience ideally in sport apparel
• Italian and English: fluent, written and spoken
• IT skills - Outlook and Word: basic; Excel and Power point: advanced.

Life at adidas:

• Annual bonus
• Meal Voucher
• Gym and Sports opportunities
• Free access to self-learning platform
• Employee Assistance Program (personal counselling)
• Hybrid working model