GE HealthCare Revenue & Market Intelligence Manager 

United Kingdom, England 

226591252

• Build commercial focus and process for monitoring and accelerating execution of the lead conversions (MQLs to SQLs)

• Build commercial focus and process for monitoring and execution the opportunity conversions (SQLs to order)

• Lead, execute and collaborate cross-functionally on commercial and marketing projects to increase revenue across markets ensuring high Return on Investment

• Build relationship with commercial & marketing teams to drive execution of the process

• Act as an advocate for revenue growth

• Digital expertise/ experience of Martech platforms. Keep on top of new marketing tools and techniques for revenue generating marketing processes. Act as a guide on what process should be used in which types of programmes/ customer stages/ customer journey

• Idea generation on programmes for revenue generation, including Life Cycle Management; new market penetration; growth opportunities

• Define and measure KPIs and report on impact of programmes, leads to order conversion and market indicators

• Manage market intelligence and market data for market evaluation, quarterly and annually

• Understand key market dynamics, market sizing, trends, and tools (PowerBI, Smartsheet, finance data, SFDC). Collaborate with finance and commercial leaders for order/market forecasting.

• Lead with a lean mindset, use problem solving techniques to minimize the lead/opportunity conversion time for the business and timely execute on market data updates on tools. Develop synergies across markets, best practice sharing.

• Bachelor’s Degree in Marketing, Digital Marketing, Communications

• Proven experience in Revenue Marketing, Marketing Communications and Digital Marketing including digital campaign creation and management, contact / lead database (segmentation and reporting), data analysis, reporting and business intelligence, emphasis on digital marketing analytics

• An experience working in a Healthcare B2B commercial environment

• Excellent oral and written communications skills in English

• Proven operational mindset and ability to translate strategy into action, with strong sense of urgency to drive outcomes with speed and efficiency

• Ability and proven experience with strategic mindset as well as creative skills

• Problem solving, ability to exercise sound judgment and make decisions based on business, market and customer trends

• Excellent people management, project management and organizational skills, with experience leading and/or direct involvement in large-scale projects

Our total rewards are designed to unlock your ambition by giving you the boost and flexibility you need to turn your ideas into world-changing realities. Our salary and benefits are everything you’d expect from an organization with global strength and scale, and you’ll be surrounded by career opportunities in a culture that fosters care, collaboration and support.