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AlignTech Global GP Portfolio Director United States, California, San Jose 213174684
14.04.2025
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- Employment Type
- Full Time
- US-California-San Jose
- Workplace type
- $231,500 - $271,200 / year
- Reporting To
- Support the GP Product portfolio in defining and executing the global strategy.
- Working with regional teams to align on business priorities.
- Conduct market segmentation and customer profiling to identify opportunities for category growth.
- Develop and implement strategic initiatives to drive adoption and expansion of the GP category.
- Lead the creation of global marketing materials, messaging, and toolkits for regional adaptation.
- Partner with regional marketing teams to ensure alignment and execution of global campaigns.
- Work with global product managers and professional marketing teams to influence product roadmaps and go-to-market strategies.
- Develop and track KPIs to measure success and optimize marketing efforts.
- Collaborate with key opinion leaders (KOLs) and professional organizations to drive thought leadership and education.
- Education: Bachelor’s degree in marketing, business, or a related field; MBA preferred.
- Experience: 12+ years in upstream and downstream marketing, portfolio strategy, or product management within the dental, medical device, or healthcare industry. Dental is preferred.
- Skills: Strong analytical abilities, experience in market segmentation, customer insights, and go-to-market strategy.
- Communication: Excellent stakeholder management and communication skills, with experience in presenting to senior leadership.
- Teamwork: Ability to work collaboratively across global and regional teams, influencing without direct authority.
- Specialized Experience: Expertise in enabling general clinical practitioners to adopt and integrate procedures traditionally performed by specialists. E.g. dental implantology from dental surgeons to general dentists.
- Experience with marketing automation tools, CRM systems, and digital marketing strategies.
- Strong understanding of GP dental workflows and purchasing behaviors.
- Proficiency in data-driven decision-making and business analytics.
Your growth and well-being:
- Health and well-being programs to keep you thriving in both body and mind.
- Employee discounts on Invisalign products.
- Learning opportunities though online learning resources and support for your individual development plans.
- Inclusive workspace that fosters diversity and collaboration.
Country-specific details will be shared with you by your recruiter during the interview process.
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