Nike MARKETING EXPERT MEN S NIKE.COM NIKE APP - LATAM 

Mexico, Mexico City 

642799699

WHAT YOU WILL WORK ON

• Lead Digital Marketing for the Mens construct, acting as subject matter expert of the Nike.com and Nike App platforms, providing deep knowledge of the digital capabilities to enhance the channel to elevate the consumer brand experience and drive member engagement and retention.

• Develop annual, seasonal, 365, and pilot strategies to lead consumer and member growth across Nike.com and Nike App.

• Deliver centralized, seasonal, 13-week programming guidance.

• Partner with Brand Management to ensure brand architecture project plans reflect progressive, effective digital strategy.

• Partner with NDDC business to ensure the team’s work reflects marketplace priorities and delivers on member growth critical metrics.

• Deliver consistent marketing performance analytics, promoting a test-and-learn, iterative marketing culture.

• Help brief and inform agency and designers to deliver channel right content to match consumer intent and experience needs.

• Handle day-to-day working relationships with agency partners, authors and cross functional peers.

WHAT YOU BRING

• Bachelor's degree in Business, Marketing, Communications or related field.

• 6+ years of experience in Brand Marketing or Digital Marketing.

• Experience driving targeted communications programs in email and push notifications.

• Passion for sport—whether you’re a seasoned athlete or just starting out.

• Deep understanding of the digital landscape, user experience, and digital platforms.

• Experience working with marketing analytics, deriving useful insights and applying findings.

• Outstanding communication and organizational skills to influence functional teams and cross-functional projects

• Ability to lead a culture of always-on testing and learning, including the rapid application of consumer signals into strategy, planning, and content iteration.

• Great teammate with experience working collaboratively and effectively in a matrix organization.

• Excellent organizational and project leadership skills with proven ability to juggle between the details and big picture, manage multiple and competing projects and priorities.

• Strong oral and written communication skills including meeting facilitation and making strategic recommendations and persuasive presentations to marketing leadership.

• Problem solver with ability to understand challenges or underlying opportunities, share ideas, develop effective responses, or elevate to higher management.

• Ability to thrive within a fast-paced, high energy, skilled team of marketers that have a passion for sport and culture and creating meaningful connections between consumers and the Nike brand.