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IBM Content Strategy Professional Slovakia, Region of Bratislava, Bratislava 415622938
25.11.2024
Your Role and Responsibilities
You will influence decisions on content identification, collection process, curation, and utilization. You will also influence how the team leverages innovative technologies to automate and enhance the end-to-end user experience. Finally, you will consistently analyze content usage, identify trends and data captured through focus groups, surveys and dashboards to improve speed to market and meeting the needs of the business.
You will influence decisions on content identification, collection process, curation, and utilization. You will also influence how the team leverages innovative technologies to automate and enhance the end-to-end user experience. Finally, you will consistently analyze content usage, identify trends and data captured through focus groups, surveys and dashboards to improve speed to market and meeting the needs of the business.
This role is best suited for an individual who is a natural dot connector, with a firm understanding of content marketing and propensity to working smarter.
Required Technical and Professional Expertise
- 10+ years in marketing with focus on content strategy
- Strong project management capabilities, with ability to handle multiple projects under tight deadlines
- Has significant experience using Adobe Experience Solutions (Workfront, Digital Assessment Management), Box, and OneDrive
- Excellent verbal and written communication skills, capable of presenting to executives
- Strategic mindset with the ability to interpretate analytics to inform content strategies
- Fluent English
Preferred Technical and Professional Expertise
- Experience building and managing marketing campaigns
- Has worked on and with AI powered assistants
- 5+ years working on events and/or client centers
- Has worked in the technology industry with focus on AI and cloud computing
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