Instructional Designer jobs at Intuit

strategies for voice, tone, patterns, and accessibility; and partnering with product, technical, legal, and compliance partners to create effective and engaging content experiences.

• Lead the development and implementation of content design strategies for a suite of products — specifically, Reporting and Business Intelligence
• Write clear, concise, and engaging content for a variety of audiences and purposes
• Train product designers to effectively employ generative AI writing tools in crafting effective messaging for user flows
• Support product designers in their content work, through coaching sessions or office hours
• Coach and mentor other content designers on voice, tone, patterns, and accessibility. Review and edit content created by other designers
• Collaborate with product managers, engineers, and other stakeholders, including marketing, to ensure that content is aligned with user needs and business goals
• Conduct user research to understand user needs and preferences
• Use data to define success, support hypotheses, and understand trends, collaborating with data partners to gain insights and ensure data usability
• Contribute to roadmapping and planning, making informed decisions
• Create content prototypes and mockups to test with customers
• Present strategic and executional work at all levels of leadership, soliciting and acting on feedback received
• Stay up-to-date on the latest trends in content design and development

• Bachelor's degree in English, Communications, or a related field preferred
• 7+ years of experience in content design or a related field
• Strong portfolio showing content design deliverables, including strategies
• Excellent writing and editing skills
• Experience with content strategy, information architecture, and user experience design
• Strong understanding of design principles and best practices
• Ability to work independently and as part of a team
• Excellent communication and interpersonal skills

• Apply strategic thinking to design and deliver innovative solutions that optimize among user needs, business goals, and technological realities across web & mobile platforms.
• Turn visions into concepts, and translate concepts into designs that illustrate simplicity, despite complexity of the system.
• Have a strong design rationale backed by industry best practices, customer data, and behavioral insights.
• Use quantitative and qualitative data to explore new ideas and quickly test them to make data-driven decisions.
• Balance long term vision with continuously shipping, iterating, and evolving the design system.
• Collaborate with product managers, engineers, data scientists to deliver customer-backed experiences.
• Facilitate workshops across cross-functional partners to drive and influence the roadmap of Business Intelligence.
• Coaching and mentoring junior and senior designers on the team in craft and development of key hard and soft skills.

• Bachelor's degree in Human Computer Interaction, graphic design, or other relevant field; Masters preferred; equivalent experience will be considered.
• 7+ years of experience in interaction design, product design or related field, preferably at a SaaS company.
• Expert knowledge and experience with driving and applying user-centered design processes while working collaboratively with cross-functional teams.
• Deep knowledge of user experience methods, design principles and frameworks.
• Curiosity and commitment to testing new ideas and innovating to drive business results.
• Proven track record in setting a vision for great customer experiences, inspiring stakeholders to get behind the vision.
• Exemplary ability to build positive, collaborative relationships across teams through facilitative leadership.
• Effective communicator, presenter, and negotiator.

• Design and develop sustainable training solutions, using solid instructional design methodology (including adult learning theory, interactive activities, and competency-based evaluations) to ensure training solutions are effective and align with quality and regulatory requirements
• Understand the unique needs of legal, security, product, engineering, and other business teams (goals, products, tools, process) in order to produce effective and relevant learning strategies and deliverables
• Produce and revise training materials to keep course materials current and match organizational needs
• Create, design and develop rigor in tests for certification of learning in Storyline
• Create, design and develop gamified e-learning in Storyline
• Perform rigorous quality assurance process
• Engage with cross-functional stakeholders to define security risk and compliance requirements for training and awareness initiatives
• Partner closely with key stakeholders to develop internal communications strategies and training materials for their respective areas
• Drive cross-functional and effective communications throughout the learning development program lifecycle, providing the visibility and transparency required to ensure cross-functional team and stakeholder alignment
• Provide proactive and reactive messaging that supports key initiatives and program rollouts
• Identify program risks and drive the implementation of recommended mitigations
• Develop, define and report on program health and success metrics, including learning effectiveness metrics and retention measurement
• Write technical requirements as needed

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is: $81,120 - $109,200.

• Two-plus years of experience or an equivalent academic background in adult learning, instructional design, or a similar capacity
• Proficiency in Articulate Storyline, including the ability to program complex interactions, variables, and triggers to create highly interactive and gamified learning experiences.
• Strong understanding of gamification principles and experience in designing and implementing game-like elements within e-learning modules.
• Strong graphic/visual design skills for content creation. Adobe Illustrator is a plus
• Experience driving projects end-to-end independently, including evaluating, defining, and improving end-to-end processes
• Strong technical and creative writing skills
• Demonstrated understanding and execution of requirements to develop learning courses end-to-end (analysis all the way to post-training assessment)
• Strong analytical, problem-solving, negotiation and organizational skills with clear experience focusing under pressure
• Proven track record on projects that translate complex concepts into easy-to-understand articles
• Superior organizational and time-management skills; demonstrated effectiveness in managing multiple priorities and deadlines
• Experience using AI tools for writing and video creation
• Experience being independent, results-oriented, and thorough in examination and analysis
• Experience influencing stakeholders and partner teams, especially in collaborating with different individuals across the organization and within other geographies, including subject matter experts
• Experience adapting to dynamic situations and proactive work ethic
• Experience managing competing priorities and simultaneous/concurrent projects in a fast-paced environment
• Experience working in Agile approach, persona-based learning is preferred
• Familiarity/experience with compliance programs such as GDPR, ISO27001, SOX, SOC 2 and PCI is a plus
• Knowledge and/or experiences of Information Security will be a distinct advantage
• Master degree in Instructional design technology, education, communication or any discipline requiring mastery of written communication skills or equivalent work experience

As a Sr. Staff Product Designer on the Product Growth team, you will lead the design strategy and execution of high-impact growth initiatives. Your role will involve crafting user-centric experiences that drive scalable growth across business units and the company. Collaborating within a dedicated pod of Engineering, Product Management, and Data Science teammates, you will ensure alignment and excellence in execution across the organization. As the Growth function continues to scale, this role offers opportunities to assume broader leadership responsibilities.

Design Strategy and Leadership:

• Define and own the design strategy for prioritized growth initiatives, ensuringalignment with business objectives.
• Meaningfully contribute to evolving Intuit’s Design System and practices as you test, learn, and iterate on the customer experience.
• Develop a clear design vision and roadmap across multiple time horizons,collaborating with cross-functional partners to execute effectively.

• Serve as a lighthouse example for understanding, identifying, and executinghigh-impact growth design work, setting a gold standard for design practices acrossthe Product organization.

• Act as the central point of coordination for cross-functional teams, fostering strongcollaboration and alignment across functions.
• Partner closely with Product Managers, Designers, and business leaders to ensurecohesive growth strategies across the organization.
• Provide mentorship and thought leadership within the team, cultivating a culture ofhigh velocity, a bias for action, experimentation, and shared learnings.

User-Centered Design and Experimentation:

• Leverage customer insights and data to inform design decisions, ensuring solutions are deeply rooted in customer empathy and address real user needs.
• Develop and implement design experiments to test hypotheses, iterating rapidlybased on feedback and data.
• Establish and champion growth design principles to ensure sustainable growthoutcomes that are customer-centric.

Execution and Innovation:

• Drive the execution of end-to-end design solutions, maintaining a focus on quality,velocity, and measurable impact.
• Pilot innovative design approaches that can scale across the organization, creating a blueprint for future growth design initiatives.
• Contribute to scaling the function as a center of excellence, with a clear pathway todesign leadership opportunities as the Growth function expands.

• 7+ years of experience in product design, with a proven track record of driving growth through user-centered design and experimentation.
• Experience leading cross-functional teams, including engineering, productmanagement, data science, and research.
• Demonstrated ability to work collaboratively with and influence other Design, Product Management, Marketing, and Engineering leaders to drive outcomes.

Customer-Centricity and Business Acumen:

• Deep customer empathy and a strong commitment to customer-centricity, serving as a fierce advocate for customer needs throughout the design process.
• Thorough understanding of business fundamentals and how tasteful design impacts growth metrics and business outcomes, enabling alignment between design initiatives and organizational goals.

Analytical Rigor:

• Exceptional ability to analyze and synthesize qualitative and quantitative data toinform design decisions, identify opportunities, and measure outcomes.
• Experience working closely with research and data science teams to uncoveractionable insights.

• Strong cross-functional collaboration skills, with the ability to lead and inspire teams across functions.
• Effective communicator capable of aligning stakeholders and driving consensus in a fast-paced environment.

Execution Excellence:

• Bias for action, with a track record of delivering results through agile, iterative design processes.
• Ability to balance short-term wins with long-term investments.

Job Overview

As a Staff Product Designer on the Product Growth team, you will lead the design strategy and execution of high-impact growth initiatives. Your role will involve crafting user-centric experiences that drive scalable growth across business units and the company. Collaborating within a dedicated pod of Engineering, Product Management, and Data Science teammates, you will ensure alignment and excellence in execution across the organization. As the Growthfunction continues to scale, this role offers opportunities to assume broader leadership responsibilities.

• Define and own the design strategy for prioritized growth initiatives, ensuringalignment with business objectives.
• Meaningfully contribute to evolving Intuit’s Design System and practices as you test, learn, and iterate on the customer experience.
• Develop a clear design vision and roadmap across multiple time horizons,collaborating with cross-functional partners to execute effectively.

• Serve as a lighthouse example for understanding, identifying, and executinghigh-impact growth design work, setting a gold standard for design practices across the Product organization.

• Act as the central point of coordination for cross-functional teams, fostering strong collaboration and alignment across functions.
• Partner closely with Product Managers, Designers, and business leaders to ensure cohesive growth strategies across the organization.
• Provide mentorship and thought leadership within the team, cultivating a culture of high velocity, a bias for action, experimentation, and shared learnings.

User-Centered Design and Experimentation:

• Leverage customer insights and data to inform design decisions, ensuring solutions are deeply rooted in customer empathy and address real user needs.
• Develop and implement design experiments to test hypotheses, iterating rapidlybased on feedback and data.
• Establish and champion growth design principles to ensure sustainable growthoutcomes that are customer-centric.

Execution and Innovation:

• Drive the execution of end-to-end design solutions, maintaining a focus on quality, velocity, and measurable impact.
• Pilot innovative design approaches that can scale across the organization, creating a blueprint for future growth design initiatives.
• Contribute to scaling the function as a center of excellence, with a clear pathway to design leadership opportunities as the Growth function expands.

• 5+ years of experience in product design, with a proven track record of driving growth through user-centered design and experimentation.
• Experience leading cross-functional teams, including engineering, productmanagement, data science, and research.
• Demonstrated ability to work collaboratively with and influence other Design, Product Management, Marketing, and Engineering leaders to drive outcomes.

Customer-Centricity and Business Acumen:

• Deep customer empathy and a strong commitment to customer-centricity, serving as a fierce advocate for customer needs throughout the design process.
• Thorough understanding of business fundamentals and how tasteful design impacts growth metrics and business outcomes, enabling alignment between design initiatives and organizational goals.

Analytical Rigor:

• Exceptional ability to analyze and synthesize qualitative and quantitative data toinform design decisions, identify opportunities, and measure outcomes.
• Experience working closely with research and data science teams to uncoveractionable insights.

• Strong cross-functional collaboration skills, with the ability to lead and inspire teams across functions.
• Effective communicator capable of aligning stakeholders and driving consensus in a fast-paced environment.

Execution Excellence:

• Bias for action, with a track record of delivering results through agile, iterative design processes.
• Ability to balance short-term wins with long-term investments.

The expected base pay range for this position is:

Bay Area: $179,500- $243,000

Southern California: $173,000- $234,000

This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at ).

• Apply strategic thinking to design and deliver innovative end-to-end user experiences that optimize among user needs, business goals, and technological realities across web & mobile platforms
• Masterful storyteller, able to influence a broad audience by visualizing ideas and concepts for internal leaders, partners and customers
• Bring a bold vision and design strategy to life across multiple areas in the ecosystem. Can connect the dots across multiple strategies and initiatives to make the largest impact.
• Turn visions into concepts, and translate those concepts into designs that illustrate simplicity, despite complexity of the system
• Deliver User Experience visions, specifications, wireframes and prototypes
• Use facilitative leadership skills to drive the best outcome for multiple stakeholders across a matrices organization, resulting in others learning from you, and inspiring others to want to work with you
• Design components and patterns in close collaboration with brand, product design teams, and business requirements
• Assist in defining our company-wide design system for Generative AI
• Advocate for design system adoption throughout teams, acting as a subject matter expert to other designers and developers implementing our design direction.
• Facilitate strong cross-functional partnerships that bridge design and development and ensure cohesion across design and code implementation

• Four-year degree in Human-Computer Interaction, graphic design, or other relevant field or equivalent work experience. Graduate degree a plus
• 7+ years of interface design experience in delivering high-volume, high-profile or award-winning products, across multiple platforms
• Expert knowledge and experience with driving and applying user-centered design processes while working collaboratively with customers, along with cross-functional teams including engineering, product management, and user research. Seasoned in Agile development processes
• Experience working in technically complex initiatives and can seamlessly marry user experiences with technical architecture.
• Deep knowledge of user experience methods, innovation, ideation, storytelling, prototyping, design frameworks, concept visualization, problem-framing skills and design principles
• Proven track record in setting a vision for great customer experiences, inspiring others to get behind the vision, and ultimately delivering products and services that are known for their delightful experience and ease of use

• Exemplary ability to build positive, collaborative relationships across teams/groups/functions through facilitative leadership to deliver great results and to "raise the bar" continually as an effective leader of positive change
• Organized, self-directed, efficient and able to manage multiple and complex projects in a timely manner
• A passion for creating products that resonate on an emotional level
• Strong online portfolio available for viewing

The expected base pay range for this position is:

Southern California: $141,500- $191,000

• Delivers frameworks, principles, and designs on a broad range of projects to accelerate large initiatives and align stakeholders across different teams and business units
• Works on scalable platform solutions with velocity and rigor by leveraging and contributing to our Intuit design system and innovating using new and existing tech capabilities
• Develops prototypes for evaluative research and works with other designers on ideal state prototypes
• Strong user and advocate of the design process. Knows when to use which tools and methodologies and actively teaches them to others
• Apply design thinking to design and deliver innovative end-to-end user experiences that optimize among user needs, business goals, and technological realities across web & mobile platforms

• Operates independently to drive design in partnership with many stakeholders across Design, Development, Product Management, Data/Analytics, Service Design
• Able to influence a broad audience through strong narratives and visualizing ideas
• Use facilitative leadership skills to drive to the best outcome for stakeholders, resulting in others learning from you, and inspiring others to want to work with you
• 5+ years of experience in interaction design, product design, service design, or related field
• Bachelor’s degree in Product Design, Human-Computer Interaction Design, or other relevant fields; Masters preferred, or equivalent work experience
• Track record of delivering quality visual and interaction designs such as complex flows, detailed UI specs, on multiple projects within a project team or across teams
• Strong knowledge and experience with driving and applying user-centered design processes while working collaboratively with customers, along with cross-functional teams including engineering, product management, and user research
• Experienced in a variety of methods and processes including design thinking, innovation, ideation, storytelling, prototyping, design frameworks, concept visualization, problem-framing skills and design principles, and customer research
• Proven track record in setting a vision for great customer experiences, inspiring others to get behind the vision, and ultimately delivering products and services that are known for their delightful experience and ease of use
• Ability to build positive, collaborative relationships across teams, groups, and functions to deliver great results with velocity and rigor
• Organized, self-directed, efficient, and able to manage multiple and complex projects in a timely manner
• A passion for creating products that resonate on an emotional level