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Social Media Strategy:
Develop and execute comprehensive social media marketing strategy aligned with company objectives, ensuring a global reach
Content Creation and Copywriting:
Craft compelling and engaging social media content, including posts, stories, and videos.
Ensure consistency in messaging and branding across all social media platforms
AI Integration:
Utilize AI tools to enhance content creation, distribution, and analysis, staying at the forefront of AI-driven social media trends
Influencer Program:
Help design the influencer program, cross collaborating with internal teams to build the strategy
Community Engagement:
Foster and engage with social media communities, responding to comments, inquiries, and feedback
Analytics and Optimization:
Monitor and analyze social media performance metrics to measure the effectiveness of campaigns
Continuously optimize social media strategies based on data-driven insights
Collaboration:
Collaborate with cross-functional teams, including marketing, PR, CX, and content, to ensure consistency and alignment across all channels
About you:
BA/BS/BBA degree in Marketing, Communications, or a related field preferred; Master's degree preferred.
At least 3 years (we’d love more!) social media management experience with a focus on cybersecurity or technology.
Exceptional copywriting skills with a flair for creativity and engagement.
Proficiency in using AI tools for social media content optimization and analysis.
Proven track record in building and executing successful influencer marketing programs.
Experience with SEO
Strong interpersonal and presentation skills with the ability to work cross-functionally with global teams
Excellent writing skills with strong attention to detail, grammar, and tone
Excellent social media monitoring, listening, and analytics tools
Strong experience with dealing with influencers
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Excellent project management and organizational skills.
Strong collaboration and communication abilities.
Exceptional problem-solving, critical thinking, and analytical skills
Ability to work autonomously, be self-sufficient, and are comfortable making decisions independently
Experience working in a fast-paced, dynamic, flexible work environment; ability to problem solve and deliver on the go
We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
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