MSD Marketing Specialist 

India 

984510452

Job Description

SALES ATTAINMENT/SALES GROWTH

• Develops marketing plans in order to achieve agreed sales and area development targets and ensures their implementation among all concerned.
• Monitors sales performance of the products, undertakes regular analysis of performance against targets, and recommends appropriate measures to the BUM to ensure consistent high level of productivity.
• Provides the Logistics Department the necessary sales forecast together with the SM in order to ensure availability of stocks & other collaterals to ensure adequate inventory.
• Conducts regular product trainings to Technical Sales Specialists (TSS’) & Key Account Mangers (KAM’s)to ensure proper product knowledge thereby generating sales.
• Gather competitive intelligence & monitor competitive activities and formulate countermeasures.
• Collaborate with the Procurement group to process orders under Ariba

MARKET SHARE/EVOLUTION INDEX (CEESA)

• Formulates plans, strategies and tactics to meet market share/evolution index targets & CAGR
• Develops and ensures effective implementation of sales promotions/marketing programs to achieve desired market share, including conceptualization and development of peripherals (brochures and flyers), technical mailings, give-aways, promotional materials, greeting cards and gimmicks to generate wider client base and increased market share.
• Conceptualizes and recommends appropriate campaign themes for the organization’s intermediate and long-term promotional activities.

NEW PRODUCTS

• Recommends and evaluates, together with the BUM, products for introduction and how to position these products to generate the expected sales contribution.
• Lead the development and execution of appropriate marketing plans and product launch to gain target share of the market.

PROFITABILITY

• Prepares and secures approval of the expense budget (PPE) in support of the BU’s operations and activities.
• Monitors expenses to ensure absence of negative budget variances related to operating expenses.

Qualifications/Hierarchy

• Educational Degree: DVM preferred or animal health related degree. Will consider marketing degree especially with background in animal health marketing work
• Experience : minimum of 2 years experience in doing animal health marketing related work; experience in poultry vaccines will be an advantage
• The Marketing Specialist will report directly to the Business Unit Manager (BUM)

Current Contingent Workers apply

*A job posting is effective until 11:59:59PM on the dayBEFOREthe listed job posting end date. Please ensure you apply to a job posting no later than the dayBEFOREthe job posting end date.

A job posting is effective until 11:59:59PM on the day BEFORE the listed job posting end date. Please ensure you apply to a job posting no later than the day BEFORE the job posting end date.