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Adidas MANAGER SPORTS MARKETING 
Poland, Masovian Voivodeship, Warsaw 
955658312

Yesterday

Key Responsibilities:

  • Drive the development of local Sports Marketing Plan according to business objectives.

  • Identify opportunities within the market that align to Brand objectives and liase with Brand Comms to bring to life, across the Australian market

  • Build recommendations for, and maintain, a diverse partner portfolio supporting key categories and business objectives.

  • Ensure all partners within the portfolio reflect our Brand positioning – on and off field.

  • Manage contract negotiations in line with budget guidelines and market evaluations.

  • Ensure all Sports Marketing contract negotiations and operations comply with the global Sports Marketing Policy.

  • Manage the integration of local partners into key brand initiatives.

  • Develop and execute leveraging plans for Sports Market partners to maximise their brand impact.

  • Local Partner Budget Management.

  • Supervise all local partner related activities in close relationship with the Brand team.

  • Execute a cross category leveraging approach to the sports marketing portfolio.

  • Provide industry leading service to our contracted partner portfolio on a day-to-day basis

  • Maintain necessary contact with key industry personnel to achieve the objectives of the Brand.

  • Ensure teams and individuals wear and represent the products according to our Brand Plan to communicate adidas as the leading performance brand.

  • On ground support for ad hoc Sports Marketing activity in the market.

Key Relationships:

  • Local - Brand Marketing, CTC, Digital, Customer Service, Sales, Finance, Supply Chain

  • Athletes, teams, Federations, Agents

  • Global – Sports Marketing

Knowledge, Skills and Abilities:

  • Strong negotiation skills

  • Strategic Marketing experience with strong interpersonal and influencing skills

  • Strong understanding of the local sporting landscape

  • Strong connections within the sports industry

  • Relevant Sports Marketing experience

  • Demonstrate the ability to react quickly and multitask to manage priorities.

  • Proven methodological skills (e.g. Business planning, strategic development).

  • High degree of commercial and business acumen knowledge related to sports marketing.

Requisite Education and Experience / Minimum Qualifications:

  • University Degree in Marketing

  • Minimum of 5-years experience in the sports marketing industry

  • Established network of industry contacts with proven stakeholder management