US-MA-Marlborough; US-MN-Maple Grove; US-MN-Minnetonka
The Senior Product Manager is responsible and accountable for product management, marketing activities or projects on a franchise level. The emphasis is on strategic development, driving change and innovation and executing on a level that benefits not only the product franchise, but also the entire organization.
Your responsibilities will include:
- Independently develop, key global business planning activities and ensure accuracy and conformity in forecasting and supply chain, operations and budget management.
- Within own portfolio, identify new markets and new franchise opportunities.
- Influence upstream projects and launch cadence, providing guidance/direction for TDP/PDP and advisory board concept, organization, and execution; represent franchise projects and interests at PIB and TRB meetings, and assist in preparing and presenting at business planning team meetings.
- Partner with franchise management to execute market science programs, to formulate franchise market segmentation, product positioning, messaging and concept-marketing techniques, and to develop tools and channel strategy and enhance key opinion leader relationships.
- Contribute to setting market development and planning priorities.
- Contribute to franchise global downstream marketing and sales, and suggest means to improve strategy and effectiveness.
- Contribute to understanding key industry dynamics and trends and in formulating strategy and concept messaging techniques.
- Network with colleagues in other franchises and cross-functional departments to enhance own franchise systems and processes to accomplish “best in class” business objectives.
- Demonstrates a primary commitment to patient safety and product quality. Understands and complies with all regulations governing the quality systems.
Required Qualifications:
- Bachelor’s degree
- Experience managing clinically-oriented products
- Strong communication and interpersonal skills
- Proven experience in developing impactful marketing plans, positioning, and value propositions
- Ability to build productive relationships with customers and cross-functional partners
- Willingness to travel domestically and internationally up to 25-35%
Preferred Qualifications:
- MBA or advanced degree in a related field
- Experience with medical devices
- Demonstrated success in developing high-impact marketing strategies and value propositions
- 3-5 years relevant experience