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Adidas ASST MANAGER MEMBERSHIP OPERATION 
Australia, New South Wales, Sydney 
920437410

Yesterday
Purpose & Overall Relevance for the Organisation

This role is key to the successful implementation of theStrategy in the

Key Responsibilities

  • MembershipStrategy, and in collaboration withOwn RetailandBrand counterparts,develop and execute strategies to recruit, retain, and engage members inoffline stores.
  • Set and monitor key membershipKPI, regularly analyzing data to track progress and identify areas for improvementand subsequent actions.
  • Plan and designmember exclusive promotion/eventsto enhance member experience, loyalty, and driveoffline membership business. Tailormechanismsbased on member segments andofflinepreferences.
  • Collaborate withOwn Retailand regional retail teams. Facilitate effective two-way communication, ensuring alignment on membership strategies,membership performance,sharing best practices, and promptly resolving any issues that arise.
  • Work closely with the adidasservice agencybriefing and monitoring them on all aspects of campaign management operations to ensure maximum results are achieved and high-quality standards are maintained.
  • Ensure keep up to date with developments in the CRM market including data-driven marketing, social media, mobile and new channels, platforms, methods and tactics.


Key Relationships

  • Brand Marketing
  • Retail
  • China Digital team
  • China Tech team

Knowledge, Skills and Abilities

  • Proven track record of membership operations in offline channel
  • Demonstrable knowledge and use of CRMtools and technologies.
  • Excellent communication and cross-functional collaboration abilities.
  • Plan and prioritize daily working time effectively with the ability to work in a fast-paced environment
  • Strong analytical skills, be solution driven and result oriented
  • Strong project management skills

Requisite Education and Experience / Minimum Qualifications

  • Bachelor's degree inmarketing,businessadministrationorrelated fields
  • 3-5 years of relevant experience inmembership operationor loyalty program management, preferably in retailindustry
  • Fluent written and spoken English language skills